Head of Marketing (47904)
Do you have off-the-shelf CPG experience? Have you cracked the code on how consumers buy? Are you equal parts passionate about the end user and the systems it takes to reach them? Are you creative and process-driven? Read on.
As a leader, coach, and mentor; are you excited to lead our highly competent marketing team? Do you also like to roll your sleeves up as an individual contributor? Do you want to put messaging behind our high-performance products that target the "I Care" contractor and DIYr?
At Sashco, we don’t hire you to do a job; we hire you to Create Excellence. We manufacture caulking, sealants, and coatings in a variety of technologies. We are going to ask you to work your idea muscle to add to our growth and strategy.
Who You Are:
A Collaborative Leader – You have experience in and find joy in adding your seasoned approach to the Executive Leadership Team.
An Innovative thinker—Creative and innovative when finding solutions to Delight our Customers with a Better Way.
Resourceful- Come to Sashco with an undefinable amount of creativity and scrappiness.
Systems and Process Focused—You believe that structure around systems and processes allows time for deadlines to be met while still creating a space to experiment and be creative.
A Strategic Amplifier—You enjoy working side-by-side with others to elevate ideas, expand impact, and keep the momentum going.
Job Responsibilities:
- Serve on the Leadership Team to help set the high-level goals and strategy for the company.
- As a top leader you are expected to: Hire Lifters, Develop People, Support the House, Get Results, Work the Plan.
- Identify new growth opportunities and meet aggressive growth goals.
- Lead and Manage the Marketing Team
- Prioritize for high impact.
- Sustain and improve the systems and processes to achieve ever more efficiency
- Create time/space for creative and innovative thought by the Marketing Team
Some Specifics:
- Measure marketing success in ROI
- Collaborate tightly with Sales and R&D
- Conduct Monthly one-on-ones with reports
- Attend weekly Leadership Team meetings
- Clearly identify new and upgrading product needs
- Develop a robust innovation funnel
- Champion and improve our Stage-Gate process
- Maximize Brand Gross Profit by analyzing brand value
- Meet the Marketing budget
- Create relationships and partnerships by being one of the faces of Sashco at trade and industry events