Head of Marketing

##### **What you can expect from us:** - You will develop and implement marketing strategies to clearly position our solutions and services and ensure their visibility in the market - You will plan and execute targeted marketing initiatives and campaigns in the B2B environment - You will act as a trusted sparring partner for our management, sales, and recruiting teams, bringing together positioning, campaigns, and content to generate predictable, qualified leads - You will work both hands-on and strategically with tools such as Google Ads, LinkedIn Campaign Manager, and Salesforce CRM - You will actively shape the marketing department and organization, take on professional/disciplinary leadership, and drive efficient marketing processes forward – experience in the IT/software or agency/service sector is a plus - You can find example projects at [Success-Stories](https://accso.de/success-stories) ##### **What sets you apart:** - You have successfully completed a university degree in Business Administration, Marketing, Design/Graphics, Media and Communication Management, or a similar field - You bring many years of experience in strategic B2B marketing (ideally in the IT/software or service sector) with a focus on growth, positioning, and demand generation - You will take us to the next level in AI-supported marketing automation: You evaluate suitable tools/workflows (e.g., for content production, campaign setups, lead scoring, reporting), set them up independently, and establish scalable, efficient automation processes in marketing – including team enablement - You act entrepreneurially, take responsibility, and impress with confident, target-group-oriented communication and solid stakeholder management; you also bring experience in team leadership - You have an excellent writing style and can convey complex content clearly and persuasively - You are fluent in German (at least C1 level) and have a very good command of English (at least B2) ##### **Our offer to you:** - Appreciation & collaboration on equal footing - 12 training days per year - Professional exchange & knowledge transfer: 14 internal communities & networks (e.g., ML, Green IT, Architecture, IoT) - Family-friendly working hours and hybrid work with home office options - Job bike, workation, sabbatical, childcare allowance, health programs, and much more - Fair salary model: Final compensation is based on your qualifications and previous experience ##### **This is Accso:** Accso is a digital partner for sophisticated, custom software solutions – with an **AI Native Mindset**. We combine excellent engineering and quality awareness with pragmatic AI application, from conception and development to operation. We are driven by a clear vision: **to make the world a little better** by creating future-proof software development and measurable impact together with our clients. The **focus is on people** – both with our clients and within our teams. We work in a spirit of partnership, solution-oriented, excellence-driven, and with open communication on equal footing. In interdisciplinary teams, you will work directly with the client – with plenty of room for creativity, active knowledge transfer, and a culture that promotes curiosity, responsibility, and learning. With us, you can be yourself, use modern technologies responsibly, and continuously develop both professionally and personally. We look forward to your application. ##### **Your application:** **It is not essential that you meet 100% of the job requirements; what matters is that you enrich our team with your talents, knowledge, and personality so that we can grow together.** *For us, your talent is what counts, not your gender, origin, religion, sexual orientation, or any potential disability. ##### **Contact** **Meruyert Alibekova** Talent Manager Mobile: +49 151 40230 874 Email: [bewerben@accso.de](mailto:bewerben@accso.de)