Head of Marketing

Job overview

Reporting to the General Manager and forming part of the UK Leadership Team, the Head of Marketing is responsible for leading the development and execution of TePe’s marketing strategy to deliver sustainable growth, strengthen brand equity and support commercial objectives. The role plays a key part in shaping business strategy, identifying growth opportunities and strengthening TePe's position across professional, retail, e-commerce and consumer channels.

Acting as the bridge between TePe UK’s team and the global marketing organisation, the Head of Marketing ensures the effective translation of global brand and category strategies into impactful local activation

Leading a small but high performing UK marketing team and external agency partners, the Head of Marketing will drive brand performance through outstanding local execution, digital excellence and close cross-functional collaboration.

The role requires a strong blend of strategic thinking, digital expertise, commercial acumen and leadership.

Responsibilities/authorities

• Strategic Leadership and Innovation. Responsible for developing and delivering TePe UK's marketing strategy in line with global brand direction and UK business objectives. They will use market, consumer and customer insight to identify growth opportunities, maximise marketing investment and ensure marketing activity supports commercial outcomes. The role includes ownership of the marketing budget, annual planning process and leadership, development and coaching of the UK Marketing team.

• Activation and growth. Accountable for translating global brand and campaign strategies into effective UK market activation across professional, retail, e-commerce and consumer channels. They will lead brand management, digital marketing and customer engagement programmes, ensuring activity is relevant to the UK market, commercially effective and delivered consistently across all touchpoints.

• Collaboration and delivery. Acting as the key link between TePe UK and the global marketing organisation, the Head of Marketing will foster strong cross-functional collaboration across Marketing, Sales, Education and other departments. They will manage external agency partnerships, ensure delivery within agreed budgets and timelines, and serve as the central point of contact for marketing activity within the UK business and with Sweden.

Requirements

· Min 5 years FMCG or consumer marketing experience

· Healthcare, oral care or health and beauty experience is desirable

· Held responsibility for developing strategic marketing plans

· Demonstrable excellence in campaign activation

· Experience working as part of a global marketing community

· Team leadership and capability development skills

· Experience in managing advertising and PR campaigns

· Experience in developing digital and social media strategies

· Experience of trade marketing

· Excellent communication and presentation skills

· Educated to degree level

Key competencies

• Strategic mindset: strong commercial awareness, with a results driven approach. Anticipates future trends and develops long term plans to maximise effectiveness of brand investment.

• Project management: excellent management and prioritization skills; communicating with, leading and influencing cross-functional teams.

• Execution excellence: can transform global strategies into impactful local programmes that deliver results.

Salary: £75,000 - £85,000 per annum DOE

Role type: Office based

Location: Minimum of 3 days per week in Wells, Somerset Head Office

Benefits: Competitive pension, private medical and dental insurance