Head of Performance Marketing

Title: Head of Performance Marketing – Fitness Industry

We are seeking a results-driven Head of Performance Marketing to lead digital acquisition and revenue growth for a fast-growing fitness company operating multiple clubs across Saudi Arabia.

Responsibilities

• Own monthly marketing revenue targets.
• Plan annual marketing strategy.
• Manage budget allocation across Meta, TikTok, Google, Snapchat.
• Optimize CPL,CPI, ROAS.
• Improve full funnel performance.
• Lead paid media specialist.
• Work closely with sales team.

Requirements

3+ years performance marketing experience.
Proven track record scaling service-based businesses.
Strong analytical mindset.
Experience managing budgets 100K+ SAR monthly.
Experience in multi-location businesses preferred.
KPI-driven position.

Benefits