High-Level Marketing Coordinator
Our client is a leading Australian provider of medical-grade aesthetic technologies, business coaching, and advanced training for salons, spas, and clinics. They empower beauty professionals across Australia and New Zealand with cutting-edge equipment and comprehensive industry support.
They are now seeking to hire a High-Level Marketing Coordinator to lead end-to-end visual content creation, high-level SEO strategies, and multi-channel campaign execution. This role transitions daily task execution into strategic ownership, driving brand growth, digital lead acquisition, and market-leading visual assets.
Job Responsibilities
Creative Direction & Visual Design
- Direct and execute graphic design projects across digital and print collateral
- Produce high-converting creative assets for paid advertising campaigns, email marketing, website banners, and social platforms
- Oversee media post-production including formatting client visual case studies and before-and-after transformations
- Conceptualise and design engaging learning resources and visual assets for the online education hub platform
SEO & Lead Generation Strategy
- Own on-page and technical SEO strategies to systematically elevate keyword rankings, organic traffic, and domain authority
- Develop data-driven content calendars while authoring and optimising high-performing blog content and product landing pages
- Partner with marketing leadership to audit web performance, refine keyword acquisition targets, and drive high-intent inbound leads
Social Media & Campaign Management
- Architect multi-platform social media campaigns across Facebook, Instagram, and LinkedIn to maximise reach and audience engagement
- Manage paid digital ad campaigns end-to-end including creative variations, audience targeting parameters, and budget allocation
- Establish digital community standards to optimise client interaction and maintain positive brand sentiment across all channels
Analytics & Performance Optimisation
- Track and report on cross-channel marketing performance using advanced analytics to deliver actionable conversion insights
- Maintain CRM lead pipeline integrity while enforcing high standards for lead capture, validation, and routing
- Perform follow-up calls and emails to validate the authenticity of incoming inquiries and potential leads
Requirements
- Bachelor degree in Marketing, Graphic Design, Digital Media, Communications, or a related discipline
- Three to five or more years of progressive marketing experience
- Proven track record in organic acquisition displaying measurable improvements in web traffic, search rankings, and lead capture
- Demonstrated visual portfolio showing senior-level capability in graphic design, digital ad creative, and video editing
- Advanced proficiency in Adobe Creative Suite including Photoshop, Illustrator, InDesign, and Premiere Pro alongside high-end Canva execution
- Mastery of technical and on-page SEO tools including SEMrush, Ahrefs, Google Analytics 4, and Google Search Console
- Hands-on experience building, targeting, and optimising campaigns in Meta Ads Manager and Google Ads
- Intermediate to advanced knowledge of CRM systems and website administration platforms such as WordPress and Shopify
Nice-to-Have Skills
- Prior work experience or a genuine interest in the beauty, aesthetics, skincare, or wellness industries
- Experience creating and formatting email templates in Klaviyo or Mailchimp
- Familiarity with task management and workflow platforms such as Monday.com
- Practical exposure to generative AI tools within marketing workflows
Benefits
- Permanent work-from-home set-up
- Dayshift (Australian Eastern Standard Time business hours)
- Full-time job
- HMO (STAFF only)
- Annual leave
- Adhoc Bonus
Skills
As published by workable · 36 questions · 10 written answers
Basics
First name, Last name, Email, Headline, Phone, Address, Summary, Resume, Cover letter
Short answers (7)
- If you are shortlisted, we would like to contact you on Google Chat or MS Teams. Please provide your email ID ("MS Teams - sample@email.com")
- What are your salary expectations?
- Please upload a 1-2 minute VIDEO recording summarising your work experiences. You can use any platform you prefer. Once recorded, upload your video to your preferred drive and share the link here. Ensure the link is accessible to anyone with the link. Record in your working area, ensure a quiet environment and maintain a professional appearance. Note that this is MANDATORY, and we cannot proceed with your application without it.
- Do you hold a formal qualification in Marketing, Public Relations, or a related field? Please specify.
- Do you currently have any full-time, part-time, or side commitments? If yes, how much notice do you need to render, and how soon would you be able to start and fully commit to this role?
- Will you require maternity/paternity leave within the next 12 months? If not, then do you have any prior planned leaves? Please specify.
- What is your current internet service provider, and what alternative or back-up internet connection do you have in place?
Pick from a list (16)
- The monthly salary for this position ranges from PHP 40,000 to PHP 60,000 only. Does this align with your salary expectations?
- We’re seeking someone who can dedicate themselves fully to the role. Please apply only if you are not currently employed in another full-time position or can transition out of it before starting. Can you confirm that you’ll be available to start this role without any conflicting commitments, including part-time, full-time, or freelance work?
- Please note that as a requirement, we will implement a Time Tracker system. Its purpose is to ensure transparency for our clients, indicating our active involvement in our tasks, and to maintain an accurate record of daily working hours. Could you please confirm your willingness to use this system?
- If you are hired by us, you will be classified as an independent contractor, meaning we won't be covering any government-mandated benefits. Would you be comfortable with this arrangement?
- We receive compensation based on the hours we work. As a result, there will be months when our pay is higher. This occurs because certain months have more business days (Monday to Friday) compared to others. Kindly acknowledge if this is clear to you.
- Do you have professional experience working as a Marketing Assistant or in a dedicated digital marketing and content creation role?
- Do you have professional experience writing digital copy across multiple formats while strictly maintaining an established brand voice?
- Do you have hands-on experience managing and publishing content professionally across Instagram, Facebook, and LinkedIn?
- Do you have demonstrated experience utilizing generative AI tools in a professional setting to optimize and scale your content output?
- Do you have strong graphic design capabilities and regular experience creating marketing collateral using Canva?
- Do you have experience tracking web data or utilizing SEO tools such as Google Analytics, Google Search Console, or SE Ranking?
- Do you have working knowledge or experience setting up campaigns within email marketing platforms like Klaviyo or Mailchimp?
- How many monitor/s do you have available?
- I hereby authorise VirtualStaff365 to contact my previous employers, supervisors, and references for the purpose of verifying my employment history and qualifications. I consent to the collection and processing of my personal data in accordance with the Philippines’ Data Privacy Act of 2012 (Republic Act No. 10173).
- Please note that an active NBI clearance is required before we can process your application. Candidates without an active NBI clearance will not be considered until they obtain one. Do you understand and agree to this requirement?
- Do you currently have an active NBI clearance?
Written answers (10)
- How many years of hands-on experience do you have working in marketing, and what types of projects or campaigns have you contributed to during that time?
- Could you share some examples of your experience managing or contributing to professional social media accounts, particularly on Instagram, Facebook, and LinkedIn? What were your main responsibilities and achievements?
- Can you describe how you've used generative AI tools to create marketing content in a professional setting? Which tools have you used, and what kinds of content did you produce?
- What experience do you have with copywriting for digital channels and social platforms? Could you share examples of the types of content you've written?
- Please provide a link to your LinkedIn profile account.
- Can you tell us about your experience working with CRM platforms and conducting lead audits? What tasks did you perform, and what tools did you use?
- In 100 words, please tell us about those experiences you had that is related to this role.
- What motivates you to seek a new opportunity and move on from your current/previous role?
- Please provide two direct report reference contacts (Name and Mobile No./Email add)
- If Only Applicable: If you selected "HIT", please briefly state the reason for the HIT (if known), and how many working days you were advised it would take to process. Write N/A if not applicable.
Attachments (3)
- Please attach a screenshot of your PC/Laptop specs.
- Please upload a screenshot of your internet speed test result using this link: https://fiber.google.com/speedtest/. STEPS: (1) Use Google Chrome browser (2) go to https://fiber.google.com/speedtest/ (3) Change the server to any Melbourne/Sydney provider (4) run the speed test (5) take a screenshot.
- Please upload a digital copy of your valid NBI Clearance. We also accept a screenshot of your NBI appointment or a valid Police Clearance as an alternative.