Hiring for Marketing Executive
We'relooking for a Marketing Executive who knows the Singapore market well and isgenuinely curious about where marketing can create the next win - not justsomeone who executes a checklist. You'll take ownership of email campaignsend-to-end (strategy, copy, and performance) and bring solid research chops tothe table, while actively scouting new channels, formats, and ideas we haven'ttried yet. This role suits someone 1–3 years into their marketing career whowants more ownership, faster feedback loops, and room to experiment.
WhatYou'll Own
- Lead market research initiatives - competitor tracking, customer insights, and trend-spotting specific to the Singapore market - and translate findings into actionable recommendations.
- Bring a point of view on the Singapore consumer/business landscape to shape campaign timing, messaging, and channel choices.
- Proactively identify and pilot new marketing avenues (channels, formats, partnerships, content types, events) beyond what's currently in play and make the case for what's worth scaling.
- Develop clear, compelling content across email, social, and campaign collateral that's on-brand and audience-relevant.
- Continuously test and optimize email performance (open rates, CTR, conversions) and turn learnings into sharper campaigns.
- Collaborate closely with sales and pre-sales teams to align messaging with broader business goals.
- Track campaign performance, pull insights from analytics tools, and report on what's working (and what isn't) with recommendations, not just numbers.
What YouBring
- 1–3 years of hands-on, core marketing experience, ideally with direct exposure to the Singapore market and its consumer/business nuances.
- Proven experience writing and running email marketing campaigns - you can point to copy you've written and results you've driven.
- A research-oriented mindset, with prior experience conducting market research (competitor analysis, surveys, customer/industry insights).
- A naturally curious, exploratory approach to marketing - someone who asks 'what else could we try?' rather than waiting to be told.
- Working knowledge of email marketing and CRM platforms (e.g., Mailchimp, HubSpot, Zoho, or similar) and basic analytics tools.
- A self-starter who can manage multiple campaigns and priorities with minimal handholding.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
Nice toHave
- Exposure to other channels - social media, SEO/content, paid ads, or events.
- Familiarity with design tools (Canva, Figma) for quick campaign mock-ups.
What WeOffer
- Real ownership of campaigns from day one - not just execution, but strategy input.
- A team that's open to testing new ideas and channels, not just repeating what's worked before.
- Direct exposure to leadership and cross-functional teams.
- Clear growth path within the marketing function.