HR Director

At Natural Intelligence, we are on a mission to simplify decision-making for millions. We build leading comparison websites that connect high-intent consumers with the world's top brands. Since 2009, we've grown into a bootstrapped, profitable powerhouse in the performance marketing industry.

Now, we're looking for an HR Director to to partner with our leadership team and help shape the future of our people strategy.

Your Impact

This is a high-impact role for a seasoned HR leader who thrives in fast-paced, technology-driven environments and brings a strong mix of business acumen, organizational thinking, and hands-on execution. You will work closely with senior leaders across the company to support business goals and change management, drive the agentic transformation of scalable people practices, strengthen leadership capabilities, and deliver an exceptional employee experience.

We are especially looking for someone who is deeply familiar with the tech industry, highly comfortable operating in complex global environments, and excited about leveraging AI and modern HR technologies to facilitate our move into the Agentic Era and elevate the way we work.

What You'll Do

• Partner with senior leaders to translate business priorities into people strategies.
• Lead organizational design, workforce planning, and talent strategy discussions.
• Support leadership and unit transformation into the Agentic Era while coaching managers and senior leaders on leadership effectiveness, team health, and performance.
• Drive initiatives across employee engagement, culture, retention, and employee experience.
• Support performance management, succession planning, and leadership development.
• Partner with Talent Acquisition on hiring strategies and critical leadership roles.
• Use data, insights, and HR metrics to inform decisions and identify opportunities.
• Lead employee relations matters with sound judgment and a strong understanding of Israeli labor law.
• Partner with Finance, Legal, and global HR teams on compensation, compliance, and people programs.
• Identify and implement AI-enabled solutions and automation to improve HR processes and decision-making.

Requirements

What We’re Looking For

• 10+ years of progressive HR experience, including experience at the senior HRBP or HR Director level.
• Strong background in high-tech, product, or technology organizations.
• Proven ability to influence senior stakeholders and operate as a trusted business partner.
• Deep experience in organizational design, change management, and leadership coaching.
• Strong command of Israeli labor law, combined with a collaborative, team-player approach.
• Analytical mindset with the ability to turn people data into actionable insights.
• Comfortable working in a global, matrixed environment.
• Excellent communication skills in Hebrew and English.
• A proactive, collaborative, and high-ownership approach.
• Strong interest in AI, automation, and modern HR operating models.

Nice to Have

• Experience supporting large-scale product, R&D, or global tech organizations.
• Exposure to HR technology and AI-driven workflows.
• Experience leading culture or employer-brand initiatives in a scaling company.

Why You’ll Love Working Here

• You won't just hear about AI, you’ll have the best cutting-edge tools at your fingertips to do your best work.
• Our stunning ToHa Tel Aviv offices come with a fully-equipped gym, a music room, amazing coffee, and views for days.
• Come exactly as you are: We're proud to be 52% women, with incredibly vibrant internal communities (Olim, LGBTQ+, Parents, and more).
• Competitive pay and growth paths are key, but it’s the everyday vibe that makes the difference. We love gathering for great happy hours, team offsites, and celebrating our milestones together.

Think you're a natural fit? Join us!

Before you hit apply, take a quick look at the requirements to ensure this role aligns with your experience. We carefully review applications, but due to high volumes, we will only be in touch if there's a strong fit. We appreciate your time!

Natural Intelligence is an Equal Opportunity Employer. We hire based on talent and potential, welcoming applicants from all backgrounds. Reasonable accommodations available upon request at equal.employment@naturalint.com.