In-Store Visual Merchandiser

Position Objective

The position is responsible for developing, delivering, and communicating visual concepts to promote the brand, products, and services in-store.
Train and coach the store team to perform merchant-based visual presentation (VP) and manage the daily, weekly, and seasonal VP tasks.

Key Responsibilities

Brand Image

• Ensure that the brand identity and presentation standards in both windows and in-store are achieved consistently by creating eye-catching displays while incorporating commercial sales opportunities.
• Implement the brand-specific visual merchandising standards.
• Coordinate store displays in line with brand guidelines and strategy.
• Develop floor plans to maximize visual impact.
• Arrange merchandise, signage, fixtures, and in-store layout guides.
• Take photographs of every change made in the merchandise display.
• Make use of creative lighting for windows.
• Maximize the placement of new lines and re-merchandise the store when new trends emerge.
• Create the layout of the store according to its categories.
• Ensure proper merchandising of the items.
• Collect reviews and feedback on the merchandise.

Other Responsibilities

• Work closely with the operations and brand management team to increase sales.
• Collaborate with the visual merchandising manager and sales team to achieve commercial goals.
• Be involved in pre-opening of the stores and conduct timely visits to ensure that the brand’s standards are properly implemented and followed.
• Conduct research on current market trends and lifestyle.