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Influence Specialist

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Description

JustMarkets is looking for an Influence Marketing Specialist to join our Marketing team and develop influencer partnerships across international markets, with a focus on Asia and MENA.

In this role, you'll be responsible for finding and engaging relevant influencers, financial content creators, and trading community leaders, building long-term partnerships, and launching effective influencer marketing campaigns. You'll work with different markets, manage influencer collaborations, and analyze campaign performance to drive customer acquisition and business growth.

Responsibilities
Search for, evaluate, and engage influencers, financial bloggers, traders, and community leaders across target international markets
Build and maintain long-term relationships with influencers and brand ambassadors
Negotiate partnership terms, manage influencer communications, and coordinate contract agreements
Plan, launch, and manage influencer marketing campaigns across platforms such as YouTube, Telegram, TikTok, Instagram, and Discord
Develop influencer briefs and collaborate with creative teams to prepare promotional content and integrations
Evaluate influencer content to ensure quality, relevance, and alignment with brand guidelines
Track and analyze campaign performance, including FTD, CPA, CAC, ROI, reach, and engagement
Optimize influencer partnerships and campaign budgets to improve customer acquisition efficiency
Monitor traffic quality, evaluate influencer audiences, and identify potential fraudulent activity
Stay updated on influencer marketing trends, competitors, new platforms, and relevant tools
Work closely with cross-functional teams to support international marketing campaigns and ensure compliance with financial advertising requirements

Requirements
1+ year of hands-on experience in Influencer Marketing within the B2C segment
Proven experience sourcing, engaging, and managing influencers and content creators
Experience building and maintaining long-term influencer partnerships
Experience working with at least one of the following markets: Malaysia, India, Vietnam, Indonesia, or Arabic-speaking countries
Understanding of key marketing metrics and ability to analyze influencer campaign performance
Experience with influencer marketing and social media management tools such as Sprout Social, Rival IQ, Telemetr.io, Modash, or similar
Strong negotiation skills and experience managing commercial partnership agreements
Understanding of brand marketing, PR, social media platforms, and current digital trends
Strong organizational skills and ability to manage multiple influencer partnerships simultaneously
Strong communication skills, proactivity, independence, and a results-driven mindset
Ability to work in a dynamic environment, adapt to changing priorities, and take ownership of tasks and results
Upper-Intermediate English (B2) or higher

Will be a plus
Experience working with financial influencers, traders, or investment content creators
Previous experience in Forex, CFD, Crypto, or FinTech
Experience working across Asian and Arabic-speaking markets
An established network of influencer contacts in target GEOs
Experience with different influencer partnership models, including CPA, RevShare, Flat Fee, and Hybrid
Experience managing influencer collaborations across Instagram, TikTok, YouTube, Telegram, and Discord

We offer
Opportunity to develop and scale influencer marketing within an international FinTech company
Work with international B2C audiences across multiple GEOs, including Asia and MENA
Opportunity to build long-term influencer partnerships, test new collaboration formats, and directly impact business results
High level of autonomy and ownership of influencer marketing initiatives
Close collaboration with creative, analytics, and cross-functional marketing teams
20 paid vacation days per year
10 paid sick leave days per year
Public holidays as per the company's approved Public holiday list
Medical insurance
Opportunity to work remotely
Professional education budget
Language learning budget
Wellness budget (gym membership, sports gear, and related expenses)

Skills

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