Innovation Marketing Manager
Nutramax desires to provide a drug-free, healthful, and safe workplace. We hold a zero-tolerance policy for drug use. Employment is contingent upon successfully passing a preemployment background check and drug screen (subject to applicable law).
Position Summary
We are seeing a dynamic, creative and visionary Innovation Marketing Manager with a Doctor of Veterinary Medicine (DVM) degree and proven experience in strategic marketing. This role bridges the gap between veterinary and marketing innovation – developing and executing strategies for cutting-edge ideas, and technologies in the animal health space.
This is an exciting opportunity for a veterinarian who thrives in fast-paced, creative environments and wants to shape the future of veterinary-centric marketing with innovative products.
Responsibilities:
Innovation Strategy and Market Insights
- Collaborate with the innovation, and commercial teams to identify market trends, gaps, and opportunities for innovation.
- Use veterinary expertise to evaluate the clinical relevance and value proposition of new products or services.
- Conduct competitive analysis and market research to support pipeline development and innovation roadmaps.
- Work with graphic designers to develop marketing pieces.
Marketing Strategy and Execution
- Develop and implement marketing strategies for new products, targeting both veterinarians and pet parents.
- Create compelling position and messaging that integrates scientific credibility with customer-focused benefits.
- Contribute to campaign planning, including digital marketing, trade shows, content marketing and product launches.
Customer Engagement and Education
- Represent the brand at conferences and events, combining clinical credibility, and brand advocacy.
Miscellaneous
- Communicates effectively with other departments within the organization
- Other duties as assigned
- Regular attendance is required