Interconnect Advertising Account Executive

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach (www.spectrumreach.com) is the advertising sales division of Spectrum. We offer best in class premium video solutions to business owners and advertising agencies nationwide.

SUMMARY

We are seeking a dynamic and results-driven Audience Based Selling Specialist to join our Adlink sales team. The ideal candidate will have a strong understanding of audience targeting and segmentation, as well as experience in developing and implementing audience-based sales strategies.

You are the connector who fuels our growing client relationships for continued sales growth. You will be responsible for working with a variety of clients and agencies who are purchasing advertising, while you serve as the subject matter expert in all processes and practices related to the selling of regional advertising.

DUTIES & RESPONSIBILITIES

On any given day, you’ll find yourself cultivating connections with clients, embracing the latest and greatest media trends, and collaborating with agency partners on advertising solutions.

• Articulating client strategies using industry knowledge to expand business opportunities
• Developing positive relationships with clients and the community.
• Develop and execute audience-based sales strategies to drive revenue growth
• Identify target audience segments and create personalized sales pitches and solutions
• Build and maintain relationships with key stakeholders in the LA market
• Track and analyze sales performance metrics to optimize audience-based selling efforts
• Stay up-to-date on industry trends and best practices

QUALIFICATIONS

• Media sales experience (5+ years)
• Digital media experience (2+ years)
• Excellent communication and presentation skills
• Consultative selling skills
• Strong attention to detail and managing deadlines/priorities
• Knowledge and understanding of the digital eco system.
• Strong understanding of audience targeting and segmentation techniques
• Proven track record of meeting and exceeding sales targets
• Ability to work independently and as part of a team
• Proficiency in CRM software and sales analytics tools
• Relationship building
• Developing new business and sales lead conversion

EDUCATION

Bachelor’s degree or equivalent experience

TRAVEL

Ability to travel as requested. Must have a valid driver’s license, satisfactory driving record within companyrequired standards, and auto insurance

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SAS280 2026-86724 SAS280 2026

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A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.


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