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Axiata Digital Labs

Intern - Product Marketing

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Key Responsibilities

Market Research Assistance

  • Assist in gathering and analyzing data on market trends, customer preferences, and competitor activities
  • Support the marketing team in compiling research findings into actionable insights for strategy development

Content Creation Support

  • Help create content for various marketing channels, including social media, blogs, and newsletters
  • Assist in maintaining the brand's website by updating content and ensuring it is optimized for search engines

Digital Marketing Support

  • Contribute to social media management by scheduling posts, monitoring engagement, and gathering analytics
  • Assist in the execution of email marketing campaigns, including drafting content and tracking performance

Campaign Coordination

  • Provide support in coordinating product marketing campaigns, ensuring all tasks are completed on time and to a high standard
  • Help prepare reports on marketing activities and performance metrics to assist the team in making data-driven decisions

Person Specifications

Education and Experience

  • Currently pursuing or recently completed a Bachelor's degree in Marketing, Communications, Business Administration, or a related field
  • Prior internship experience in marketing or related fields is a plus but not required

Knowledge

  • Basic understanding of marketing principles and digital marketing practices
  • Familiarity with social media platforms and content creation

Skills

  • Good written and verbal communication skills
  • Proficiency in using common office software, such as Microsoft Office and Google Workspace
  • Basic knowledge of social media management tools and platforms

Abilities

  • Ability to work independently and as part of a team
  • Strong organizational skills with attention to detail
  • Willingness to learn and adapt to new tools and technologies

Attitudes

  • Enthusiastic and eager to gain experience in product marketing
  • Proactive approach to tasks and problem-solving
  • A positive attitude with a willingness to take initiative and contribute ideas

Skills

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See also

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