International Growth Marketing Manager
Posted 9
views
Description
职位描述
- Serve as the global marketing campaign lead for the international car rental business, driving cross-functional collaboration with internal marketing teams, product, and BD teams to align strategies and achieve business objectives.
- Develop and execute comprehensive marketing initiatives to significantly increase traffic and order volume.
- Monitor campaign performance metrics and leverage data-driven insights to refine strategies, ensuring marketing objectives are met efficiently.
- Identify targeted marketing opportunities that support suppliers’ commercial goals; maximize marketing fund utilization and ROI through collaborative, joint campaigns, and strengthen supplier partnerships.
- Partner with regional teams to establish efficient workflows and reusable best practices, ensuring operational excellence and scalability as the team expands globally.
- 6+ years of marketing experience (OTA/E-commerce preferred), bachelor's degree or above, with proven team management experience.
- Good communication and logical thinking abilities, able to multitask in a fast-paced, cross-cultural environment.
- A proactive builder with a proven track record in 0-to-1 projects.
- Demonstrates high ownership by driving end-to-end marketing execution with a resilient "can-do" attitude.
- Excellent verbal and written communication skills in English and Chinese; proficiency in other languages is a plus.