종합 광고 대행사 제약 담당 기획

About

Publicis Groupe은 프랑스에 본사를 두고 있는 세계 3대 광고 마케팅 그룹 중 하나로 130개 국가에서 약 8만 명의 임직원이 근무를 하고 있습니다. Publicis Groupe은 1991년에 레오버넷 코리아(Leo Burnett Korea)로 한국 시장에 진출하여 현재 다양한 브랜드의 광고, 마케팅부터 비지니스의 CRM 및 디지털 영역까지 맡고 있는 토탈 솔루션 회사로 끊임 없이 성장하고 있습니다.

Responsibilities

[Client Management]
• Serve as the day-to-day point of contact for clients and build trusted relationships
• Deliver proactive recommendations and issue management grounded in brand, disease, and category understanding
[Project Leadership]
• Lead multiple projects in parallel and mentor Manager-level team members
• Manage on-time / on-budget / on-strategy delivery
[Strategic & Creative Contribution]
• Write creative briefs and contribute to IMC/campaign idea development
• Define the campaign objective–KPI–measurement framework and report on performance
[Financial & Compliance]
• Ensure accuracy in SOW, estimates, budgets, job management, and invoicing
• Manage healthcare compliance processes, including MLR and KPBMA/KMDIA review
[Internal & Global Collaboration]
• Collaborate cross-functionally with Strategy / Medical / Creative / Media / Production / PR
• Drive communication with global and regional teams and lead localization

Requirements

• 7-10 years of experience in an advertising or healthcare agency, or in pharmaceutical/healthcare marketing (Account Management / Planning)
• Hands-on experience in at least one of the following categories: FMCG, Beauty, Vaccine, OTC/CHC, or Medical Aesthetic
• Experience collaborating with global and regional teams, and familiarity with global ways of working
• Project leading & execution: full ownership of timeline, quality, and cost
• Client proposal development / creative brief & presentation writing
• Insight and IMC idea development capability (integrated DTC and HCP perspective)
• Strategic documentation skills: briefs, reports, proposals, executive summaries
• Leadership and cross-functional collaboration (Power of One mindset)
• Well organized and disciplined, with strong communication skills
• AI fluency: hands-on experience with Copilot and similar tools, plus a willingness to keep learning
• Alignment with Publicis Health people values: Togetherness (collaboration), Energy (a ‘yes we can’ attitude), and Opportunity (growth mindset)
• Business-level English is essential, given frequent global and regional calls and training.

Preferred

• Healthcare experience is not mandatory, but data-driven strategy and hands-on IMC planning/execution experience (including digital video) is required
• Experience with global pharma clients or other MNC accounts
• Experience in DTC and HCP omnichannel campaigns
• Participation in new business pitches, with experience in data-driven strategy and AI tools

Benefits

- 조식 제공 / 자기 계발비 지급/ 사내 카페에서 커피, 음료 구입 포인트 제공
- 월 2회 금요일 오후 3시 퇴근
- 생일 기프트 카드 제공