Junior Marketing Manager / Marketing Executive

# Junior Marketing Manager / Marketing Executive (Brand Marketing) ## Company Overview *Not specified.* ## Job Summary We are seeking a **dynamic and execution-focused** **Junior Marketing Manager / Marketing Executive** to join our marketing team. The role involves developing and executing brand marketing strategies, managing e-commerce content, and building consumer-facing technology brands across digital platforms. The ideal candidate will have **2–4 years of experience** in **brand marketing, D2C, e-commerce, or consumer technology**, with a hands-on approach to content creation, website management, partnerships, and digital initiatives. This position offers an opportunity to work in a fast-paced environment, take ownership of marketing campaigns, and contribute to the growth of a consumer-centric brand. ## Responsibilities - **Brand Marketing** - Support the development and execution of brand marketing strategies and campaigns. - Maintain consistent brand positioning, messaging, tone, and visual identity across all channels. - Collaborate with internal teams and external agencies to implement marketing initiatives. - Track campaign performance and identify opportunities to enhance brand visibility and engagement. - Conduct competitor and market research to identify emerging trends and consumer insights. - **E-commerce & Marketplace Content** - Manage and optimize content for platforms such as Amazon, Flipkart, and other relevant marketplaces. - Develop and refine product listings, including titles, descriptions, A+ content, and FAQs. - Ensure accuracy, consistency, and compelling communication of product information across platforms. - Work with design and content teams to create creatives and assets for marketplace listings. - Identify opportunities to improve product discoverability and conversion rates through content enhancements. - **Website Content & Management** - Regularly update website content, including product pages, landing pages, banners, and blogs. - Collaborate with product, design, and technology teams to ensure engaging and accurate product communication. - Enhance website content and customer journeys to boost engagement and conversions. - Identify gaps in website content and recommend improvements based on customer behavior and business needs. - **Partnerships & Collaborations** - Identify and support relevant brand, platform, influencer, community, and business partnerships. - Assist in developing partnership proposals and marketing collaborations. - Coordinate with external partners to execute campaigns and ensure timely delivery. - Monitor partnership performance and explore opportunities for future collaborations. - **Content & Campaign Execution** - Work closely with creative, social media, and performance marketing teams to develop campaign assets. - Support the creation of product-led and consumer-focused content. - Manage campaign timelines, deliverables, and approvals. - Ensure all communication aligns with the brand’s positioning and objectives. - **Market & Consumer Insights** - Monitor consumer trends, competitor activities, and developments within the consumer technology and D2C ecosystem. - Analyze customer feedback and market trends to identify new marketing opportunities. - Translate consumer insights into actionable marketing initiatives. ## Qualifications - 2–4 years of experience in **Marketing, Brand Marketing, Digital Marketing, E-commerce**, or related functions. - Strong understanding of **e-commerce content**, **website content**, and **consumer-facing communication**. - Experience working with **D2C / e-commerce-first / consumer technology brands** is highly preferred. - Exposure to **brand management** and **campaign execution**. - Experience managing **external partners or agencies** is an advantage. - Excellent **written and verbal communication skills**. - Ability to **manage multiple projects** in a **fast-paced environment**. - Strong **execution skills**, **ownership**, and **attention to detail**. - Good understanding of **digital consumer behavior** and **emerging D2C trends**. - Educational qualifications: **Bachelor’s degree** in Marketing, Business, Communications, or related fields. ## Preferred Skills - Experience with **market research tools** and **analytics platforms**. - Knowledge of **digital advertising** and **performance marketing**. - Creative mindset with the ability to develop engaging content. - Familiarity with **marketplace algorithms** and **SEO best practices**. - Ability to build and maintain **strong external relationships**. ## Experience - **2 to 4 years** of relevant experience in brand marketing, digital marketing, e-commerce, or related fields. - Proven track record of managing **content**, **campaigns**, and **partnerships** within consumer technology or D2C brands. ## Environment - The role is based in **Gurgaon**. - The work environment is typically **office-based**, with a fast-paced, dynamic setting. - Collaboration with cross-functional teams including product, design, technology, and external partners. - The role may involve working on multiple projects simultaneously, requiring adaptability and strong organizational skills. ## Salary *Not specified.* ## GrowthOpportunities *Not specified.* ## Benefits *Not specified.*