Junior UA Manager
Description
We’re looking for a Junior UA Manager to join our in-house team and help grow our non-gaming mobile apps globally.
You’ll develop your UA skills through campaign launches, performance analysis, and creative testing, with guidance from an experienced UA Lead.
WHAT WE EXPECT
Some practical experience in paid acquisition, including internships or personal projects, ideally with Meta Ads or Google Ads. Experience in mobile apps, gaming, or other verticals is welcome.
Understanding of key performance metrics such as CTR, CPC, CPI, CPA, conversion rates, and ROAS.
Confidence working with data in Excel or Google Sheets.
Familiarity with AI tools such as ChatGPT or Claude and an interest in applying them to everyday tasks.
English at B1 level or above for working with documentation and advertising platforms.
NICE TO HAVE
Experience promoting mobile apps or working with subscription-based products.
Familiarity with attribution tools such as AppsFlyer or Adjust and a basic understanding of cohort analysis.
Experience with additional channels such as AppLovin, Unity, TikTok Ads, or Apple Search Ads.
A background in mathematics, statistics, economics, or a related quantitative field.
WHAT YOU’LL DO
Help set up, launch, and optimize campaigns with support from the UA Lead.
Track campaign spend and key metrics, collect data, and prepare reports.
Gather competitor examples and contribute ideas for creative and campaign tests.
Help prepare creative briefs and summarize test results.
Participate in shared tasks with creative, analytics, and product teams.
Learn about platform updates and explore tools that make everyday work more efficient.
WHAT WE OFFER
Flexible working hours and the possibility of remote work;
Vacation bonus 20 days and 3 Days off per year;
Professional development and training opportunities;
Opportunity to participate in exciting and diverse projects;
Low-bureaucracy environment and friendly team culture;
Opportunity to make an impact – freedom to propose ideas, drive performance, and implement your own initiatives;
Professional growth – opportunities to develop skills and gain experience across different verticals.
📩 HOW TO APPLY
Send your CV to email and answer two short questions in your message (3–5 sentences each). There are no trick questions; we just want to see how you think.
Pick one campaign you ran (or a test project). What was the goal, what did you change during the run, and what happened to the numbers?
You have two ad sets. Ad set A has a CPI of $1.20, ad set B has a CPI of $3.50. Your lead says: “Turn off B, it’s too expensive.” What would you check before agreeing?