Key Accounts Manager - Grocery
We grow the world’s BEST Strawberries & that wouldn’t be possible without our Commercial Sales Team!
As Manager of Key Accounts, you will help own and grow Oishii’s most strategic retail relationships across both conventional and natural/specialty channels. This role is equal parts customer leadership, commercial strategy, and execution, ideal for a seasoned account leader who can think big-picture while staying close to the details.
You will be responsible for driving sustainable, profitable growth with key partners by developing customer-specific strategies, leveraging data and insights, and collaborating cross-functionally to bring Oishii’s premium value proposition to life at shelf.
What you’ll be responsible for:
- Key Account Leadership & Sales
- Own and grow the overall performance and growth of assigned key accounts across conventional and natural/specialty retail.
- Serve as the primary point of contact for buyers and category managers, building trusted, long-term relationships.
- Develop business in assigned territory or channel
- Lead annual planning, line reviews, promotional planning, and new item launches.
- Execute pricing, program, and terms negotiations in alignment with Oishii's commercial strategy, with visibility and support from senior leadership.
- Represent Oishii professionally and confidently in markets, with expectation of visiting your stores 1x a quarter, at minimum, as well as travel for account pitching and trade shows.
- Trade Strategy & Commercial Planning
- Develop and clearly articulate customer-specific trade strategies grounded in brand objectives, category dynamics, and retailer priorities.
- Design and evaluate promotions, displays, and merchandising programs with a focus on ROI, with guidance from Senior Leadership.
- Partner closely with Finance to manage trade spend, forecast volume, and track performance against plan.
- Data, Insights & Market Sizing
- Leverage SPINS, Nielsen, and other syndicated data to inform selling stories, assortment decisions, and growth opportunities.
- Conduct basic market and category sizing to support distribution expansion, innovation, and pricing decisions.
- Translate insights into actionable recommendations for both internal teams and retail partners.
- Cross-Functional Collaboration
- Work closely with Marketing, GTM, Operations, and Finance to ensure seamless execution and alignment.
- Act as the voice of the customer internally, ensuring account needs are balanced with supply realities and brand standards.
- Support go-to-market execution for new products and seasonal initiatives.