Lead Generator / Brand Ambassador
Position Mission:
To engage with retail customers in-store, educate them about Superior’s services, and generate high-quality leads for our sales and service teams—all while representing the brand with professionalism and energy.
Overview:
Superior Water and Air is looking for a motivated and outgoing Brand Ambassador/Lead Generator to work full-time inside one of our partnered big box retail stores. In this role, you’ll be stationed at our branded display to greet shoppers, explain our service offerings, and qualify interested homeowners for follow-up.
This is a great opportunity for someone who enjoys people, is comfortable starting conversations, and wants to play a vital role in helping customers find solutions to their home service needs.
Key Responsibilities:
- Greet retail shoppers and proactively start friendly conversations
- Educate customers about our home services (HVAC, plumbing, etc.)
- Qualify potential leads by asking guided questions and assessing needs
- Capture accurate customer information for follow-up by our sales team
- Maintain a clean, organized, and professional in-store booth/display
- Track daily performance metrics and lead activity
- Represent the brand with confidence, enthusiasm, and consistency
Core Competencies:
- Engagement: Naturally friendly and comfortable approaching new people
- Communication: Explains services clearly and answers basic customer questions
- Consistency: Shows up prepared each day and follows the lead generation process
- Focus: Stays present and productive throughout shift, even during slow periods
- Adaptability: Tailors message to fit customer needs or interests
- Accountability: Records and submits leads accurately and in a timely manner
Aligned with Our Shared Values:
- Excellence: You deliver a polished customer experience every shift, greeting shoppers confidently and representing our brand at a high standard.
- Integrity: You’re honest and transparent in how you present services and never pressure customers—just guide them toward what fits.
- Solution-Oriented: You learn from feedback and adjust your approach to connect more effectively with customers.
- Collaboration: You communicate clearly with the sales team to ensure smooth handoffs and accurate lead information.
- Innovation: You find creative ways to make conversations feel natural, engaging, and relevant to the customer.