Makeup loving marketing manager
Posted
Compensation: $40k – $85k • 0.5% – 1.0%
Makeup-Loving Marketing Manager
Bello Sponge is looking for a creative, social-media-savvy Marketing Manager who genuinely loves makeup and beauty. You’ll play an important role in growing the brand-new TikTok and Instagram accounts and creating content that gets people excited about the Bello Sponge.
Must-Haves
- Must love makeup and be very knowledgeable about makeup products, techniques, and trends
- Must be very social media savvy, especially with TikTok and Instagram
- Must be comfortable appearing on camera and demonstrating makeup application
- Strong understanding of what makes beauty content engaging and shareable
- Comfortable learning new software programs and digital tools
- Strong attention to detail and ability to work independently
- Experience with Canva and video editing is a plus
What You’ll Do
Content Creation
- Create a minimum of 5 short-form videos per week (approximately 15 seconds each) demonstrating our product, blending techniques, and makeup application
- Post and manage content across our TikTok and Instagram accounts
- Create Instagram static post covers in Canva using our predefined brand template
- Help generate ideas for future content, trends, hooks, and video concepts
Social Media Management
- Manage our TikTok and Instagram accounts on a daily basis
- Publish videos and other content according to our content calendar
- Monitor and respond to comments and customer questions
- Stay current on relevant beauty, makeup, and social media trends
Influencer Seeding
- Research and identify 20 new relevant beauty influencers per day
- Add qualified influencers to our automated influencer outreach system
- Track influencer outreach, responses, and potential creators
- Keep our influencer database organized and up to date
Content Organization
- Organize and maintain our library of raw footage, edited videos, photos, and other marketing assets
- Help maintain our weekly content calendar and posting schedule
Additional Support
- Assist with basic research projects as needed
- Coordinate with graphic designers when additional creative assets are needed
- Track basic social-media performance, including views, engagement, and follower growth
- Use content performance insights to help develop future content
- Assist with other marketing projects as the brand grows