Manager, Performance Marketing

ThriftBooks is seeking a Performance Marketing Manager to help drive and optimize performance across our digital marketing channels. This role blends hands-on performance marketing expertise with strong analytical and technical capabilities, using data to uncover trends, diagnose performance changes, identify opportunities, and turn insights into action.

The ideal candidate brings ecommerce experience, a strong understanding of digital marketing measurement and conversion tracking, and the ability to work directly with large datasets. Strong SQL skills, analytical curiosity, and the ability to translate complex marketing data into clear business recommendations are essential for success in this role.

What You Will Do:

• Analyze marketing performance across multiple digital channels, including revenue, ROAS, acquisition, conversion, spend efficiency, and other key KPIs.
• Use SQL and analytical tools to combine data sources, investigate trends, diagnose performance changes, and answer complex business questions.
• Turn data into action by identifying opportunities, risks, and clear recommendations to improve marketing performance.
• Design and evaluate marketing tests, including hypotheses, success metrics, measurement plans, and post-test analysis.
• Improve reporting and measurement to make marketing insights more accurate, scalable, and actionable.
• Support conversion tracking and measurement, including Google Tag Manager, platform tracking, QA, and troubleshooting.
• Manage and optimize assigned channels and campaigns, executing strategies and identifying opportunities for improvement.
• Lead projects and collaborate cross-functionally with Marketing, Analytics, Data, Technology, agencies, vendors, and other partners.

Location: This is a hybrid position with in-person days in Tukwila, WA.

Base Salary: $95,000- $120,000/yr. This range reflects the good-faith hiring base salary range for this position. However, individual salaries are determined by a variety of factors including, but not limited to, business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training.

Why You Will Love It Here:

• Annual 10% bonus incentive
• Competitive compensation package
• Earn Paid Time Off at Accrual Rate of 15-days per year
• Six Paid Holidays per calendar year
• Medical & Vision Insurance
• Dental Insurance
• Company paid STD/LTD
• Company paid Life Insurance
• 401k match program
• Professional development & growth opportunities
• Work with nice, fun people
• FREE BOOKS!

Ready to make an impact? We'd love to hear from you!

ThriftBooks is unable to provide employment visa sponsorship at this time. Applicants must be legally authorized to work in the United States. All candidates must be willing to authorize a background check. All applicants agree to ThriftBooks Privacy Notice for Employment-Related Personal Data: #COR80

ThriftBooks is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment where all applicants are considered without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status or any other characteristic protected by applicable law.