MarCom Coordinator
The Marketing Coordinator is responsible for the development and production of marketing materials and facilitating project workflow of the marketing department. In addition to the initial evaluation and routing of internal marketing requests, this position is responsible for the content writing, development of marketing materials such as flyers, brochures, posters, print ads, and overseeing the production of such items ensuring the integrity of the TGH image and brand. The role will report directly to the applicable leader within the Marketing division.
Essential Functions\:
- Produce marketing materials such as flyers, brochures, posters, print ads and direct mail.
- Content writing, editing and producing
- Support the development of patient education materials.
- Collaborate with vendors on the production of promotional items and signage.
- Support the Service Line Marketing Manager with physician onboarding/deboarding process.
- Provide marketing support for TGMG physician practice.
- Conduct research, write and edit materials for a broad range of mediums.
- Collaborate with outsourced call center to ensure the quality of interactions. Consists of content management and reporting review.
- Manage the intake of internal projects as they come into the department, gathering needed information and routing to appropriate team members.
- Assist with departmental budget management, including the submission of purchase orders, invoices and communication with accounts payable team.
- Support planning and execution of various internal and external events.
- Work in a highly interactive and cross-functional position, collaborating with team members across various disciplines.
- Ensure all marketing developed is consistent with Tampa General Hospital brand standards and guidelines.
- Other related duties as required. The above statements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, or this description amended at any time.