Market Development Manager - Data Centers
Job Summary
Under the direction of the Vice President – Marketing, the Market Development Manager – Data Centers is responsible for leading strategic initiatives to expand HellermannTyton’s presence within the data center market and adjacent ecosystems, including mechanical contractors and equipment manufacturers. This role drives market growth by identifying opportunities, developing and executing go-to-market strategies, and accelerating the adoption of innovative cable management solutions tailored to the evolving needs of data center infrastructure.
The position operates with a high degree of independence while collaborating cross-functionally with Sales, Marketing, Engineering, and Operations to align strategy with execution and deliver measurable business outcomes. This will be achieved while maintaining HellermannTyton's Quality and EHS certifications by supporting all corporate policies, procedures, work instructions, and required documentation.
Essential Functions:
Market Strategy & Growth
Define and lead the North American data center market development strategy aligned with corporate growth objectives
Identify high-value segments, including hyperscale, colocation, enterprise, and supporting infrastructure providers
Assess market trends, competitive landscape, and customer requirements to inform strategic direction
Develop multi-year growth plans with clear targets, milestones, and KPIs
Go-to-Market Execution
Build and deploy go-to-market strategies to increase specification and adoption of HellermannTyton solutions
Partner with Sales to enable opportunity pipelines within target accounts and key verticals
Develop value propositions tailored to data center operators, engineers, and OEM partners
Drive new product developments with the innovation team and product management.
Support channel development, including distributors, integrators, and contractor networks
Customer & Industry Engagement
Establish and maintain relationships with key data center stakeholders including operators, design firms, contractors, and OEMs
Represent HellermannTyton in industry forums, trade shows, and customer engagements
Gather and translate customer insights into actionable business and product strategies
Cross-Functional Collaboration
Work closely with innovation and product management teams to influence product development based on market needs
Align with Marketing to drive targeted campaigns, content creation, and brand positioning within the data center segment
Partner with Operations and Supply Chain to ensure scalability and readiness for growth initiatives
Collaborate with regional and global teams to share best practices and align strategy
Innovation & Product Positioning
Drive adoption of innovative cable management solutions by clearly articulating technical and economic value
Identify gaps in current portfolio and advocate for new product development or enhancements
Support product launches and commercialization strategies within the data center space
Other Functions
(Example) Maintain housekeeping and 5s standards for assigned area
Other duties as assigned.
Key Competencies
Strong strategic thinking and market analysis capabilities
Proven ability to develop and execute go-to-market strategies
Demonstrated success influencing cross-functional teams without direct authority
Strong commercial acumen and ability to translate market insights into revenue growth
Excellent communication and stakeholder engagement skills
Leadership Attributes
Self-directed and results-oriented with a high level of accountability
Ability to operate effectively in a matrixed organization
Influencer who can align diverse stakeholders toward common goals
Comfortable navigating ambiguity and driving clarity in emerging markets
Working Relationships
Internal: Sales, Marketing, Engineering, Operations, Product Management, Executive Leadership
External: Data center operators, contractors, OEMs, distributors, industry associations
Qualifications (skills, knowledge, experience)
Bachelor’s degree in Business, Engineering, Marketing, or related field (MBA preferred)
7+ years of experience in market development, business development, or strategic sales
Experience within data centers, structured cabling, electrical infrastructure, or related industrial markets strongly preferred
Travel required based on customer engagement and industry events
Role requires both strategic planning and hands-on execution
Success Measures (KPIs)
Growth in data center-related revenue and market share
Expansion of customer base and strategic partnerships
Pipeline development and conversion within targeted segments
Adoption rates of key products and solutions
Contribution to long-term strategic positioning in the data center market
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