Market Planning and Analysis Manager
Posted Updated 3
views
The Manager, Market Planning and Analysis leads the Dealer Network Planning and Analysis process for assigned Business Centers, and is responsible for developing and recommending dealer actions to maximize performance of the FCA dealer network. Additionally, they support through analysis and recommendations, various corporate level dealer network initiatives and actions. Primary responsibilities include:
- Lead the analysis and development of dealer network market plans to maximize Stellantis planning volume coverage, market share, and customer convenience
- Identify and investigate dealer and market underperformance, and lead development and communication of the corrective action plan
- Analyze dealership candidate proposals for optimal location and adequate volume opportunity
- Review and approve dealer network action proposals in support of processing Dealer Agreement Packages (DAP)
- Work directly with Office of the General Counsel to ensure compliance with legal and statutory requirements and to support dealer network litigation requests
- Work closely with Business Center dealer network staff to support market actions
- Develop and maintain market representation tools
- Support ad-hoc analysis requests from within network development as well as other business units