Marketing and Communications Manager
$75,000 to $78,000 pa + Superannuation
Kenneth Copeland Ministries Australia Asia Pacific Region
Are you an experienced marketing professional and
communications expert? Do you have a
passion for sharing the gospel and expanding the Kingdom of God? If you
answered yes to those questions this position could be for you. We’re looking for a proactive, strategy minded marketer who
can think outside the box to lead
a team in creating engaging marketing strategies that express the mission of Kenneth Copeland Ministries in the region.
BRIEF DESCRIPTION:
Engagement with our Partners is an important part of what we
do so one of your key focusses will be implementing strategies for long term
engagement with existing Partners and recruiting new ones. As Marketing and Communications Manager you
will plan and organise our current Social Media and Marketing activities and
project plan with other departments on new ones. Within your direct team you
will have a Graphic Designer and a Social Media Assistant.
KEY TASKS INCLUDE:
- Oversees and
assists in the creation of content and publishing for Social Media and other
Marketing Activities.
- Assists in
creating content and publishing for email campaigns.
- Creates pieces
that connect Partners & Friends to the Mission & Vision of KCM
- Works with
Graphic Artist & other vendors in creating communication items and
materials
- Develops
communication timetables to ensure that all operational objectives are achieved
within required timelines. E.g. Email
Campaigns, Google Ads etc.
- Instrument
conversion points and optimise funnels
- Implement new
and creative growth strategies
- Set up and
measure campaign tracking reports on a regular basis
- Execute online
lead generation and lead campaigns to support marketing objectives
- Help to develop
Partner related ministry including the creation and launch on new ministry
initiatives
- Other duties as
assigned
SKILLS:
- Working
knowledge of Acoustic Marketing Platform or similar
- A good
understanding of online strategy, tactics and analytics including PPC
Advertising and electronic direct mail
- A good
understanding of Social Media Marketing
- Strong
analytical skills
- Ability to lead
and manage projects independently and to work under tight deadlines
- Experience with
HTML and SQL Scripting is an asset but not essential
- Knowledge in
Adobe Photoshop and InDesign is an asset but not essential
OTHER
REQUIREMENTS:
- Born Again
Believer, whose Christian walk and life reflect the vision and excellence of
the Ministry
- Preference to
someone personally connected to Kenneth Copeland Ministries.
- Agreement with
KCM Mission Statement so that it underpins all work she / he does in the
Ministry
- Agreement with
KCM Message
QUALIFICATIONS:
- A Bachelor’s
Degree in Advertising, Communications or Marketing or evidence of a minimum 5
years industry experience.
- At least 3
years digital and direct response marketing experience
- 2 – 3 years of
leadership experience
- Up to date with
the latest trends and best practices in online marketing and measurement
DISCLAIMER:
This job
description is not intended and should not be construed to be an exhaustive
list of all responsibilities, skills, efforts and working conditions associated
with this position. It does however reflect the principal job element of this
position. This job description does not constitute a contract for employment.
How to Apply:
Applicants should forward an accompanying letter
addressing their suitability for the role and a Curriculum Vitae.
The names of three confidential referees and their
telephone contact details, including personal telephone numbers, should be
included in the application.