Marketing Associate (58359)
Job Title: Marketing Associate
Reports to: Marketing Director
FLSA Status: Non-Exempt
SUMMARY:
Seeking a motivated and detail-oriented Marketing Associate to join our Paid Advertising team. This entry-level role is ideal for someone who is curious about digital marketing, loves working with data, and is excited to learn how paid media drives growth in an e-commerce business.
In this role, you’ll support the execution and optimization of paid advertising campaigns across platforms like Meta (Facebook & Instagram) and Google Ads. You’ll work closely with our marketing team to analyze performance, assist with campaign setup, and help identify opportunities to improve results.
This is a great opportunity for someone early in their marketing career who wants hands-on experience in performance marketing, analytics, and paid media strategy.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Assist with the setup, monitoring, and optimization of paid advertising campaigns across Meta and Google Ads
- Support campaign execution, including audience creation, creative uploads, and campaign launches
- Monitor daily campaign performance and flag trends or anomalies
- Pull and analyze campaign performance reports (CTR, ROAS, CPA, conversions, etc.)
- Help test new audiences, creative variations, and campaign strategies
- Collaborate with the creative and merchandising teams to ensure ads align with brand messaging
- Assist with competitive research and industry trend monitoring
- Maintain campaign documentation and organization within advertising platforms
- Support the team in identifying opportunities to improve performance and efficiency