Marketing Associate
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Description
- In this role, you will be a master project manager supporting both your internal team and the external client SC Johnson. The ideal candidate will have a strong understanding of strategizing, identifying, contracting, and managing influencer/creator campaigns and identifying cultural trends known for creating game changing opportunities for our clients; we are a group of people who work hard as a team to continue building our reputation as visionaries in the industry
- This position spans a broad scope of the group’s activities and lends ample opportunity to fully immerse and learn about celebrity procurement/management, brand and cultural strategy, partnerships, film/tv integrations and entertainment activations
- Participate in the development of the brand’s cultural, talent and influencer strategy
- Manage logistics/coordination around existing and future talent partnerships (i.e. understanding contract terms, shoot planning, talent briefings, social deliverables, etc.)
- Leverage project management skills to keep the team and client organized, apprised of deadlines, watch outs and schedules
- Influencer Campaign work (talent relations, contracts, content reviews)
- Strategy background - comfortable leveraging insights and data to formulate concepts & pitch and land ideas
- Create aesthetic and informative presentation
- Support in client and account team interaction, assist in creating meeting agendas and recaps, talent activity reports and performance charts, social media concept ideation
- Write and distribute materials including trend reports, fact sheets, bios, newsletters, backgrounders, talent updates and alerts, etc
- Create and maintain all talent lists, tracking, and charts
- Work in partnership with UTA’s insights division, UTA IQ, on measurement and data reporting around key talent alliances
- Assist in monitoring competitive activity to brand clients
- Assist the broader team in monitoring the marketplace for relevant projects to the brand across film/tv/music/gaming
- Must be able to be discreet and keep confidential information private
- Prior experience working in entertainment and/or media industry with extensive knowledge of current and relevant markets preferred
- Bachelor’s degree in marketing, advertising or related fie
- 3+ years of experience in a marketing or talent/influencer acquisition role
- Ability to navigate an organization and operate in an incredibly fast-paced, multifaceted, demanding environment
- High degree of motivation, and ability to demonstrate creative thinking
- Superior communication and presentation skills
- Ability to assist with marketing presentations
- A strong team player and self-starter with a positive attitude
- Impeccable organizational and time management skills and strong attention to detail
- Proficient knowledge of Microsoft Outlook, Word, Excel, PowerPoint and AI platforms as well as social media platforms (Instagram, TikTok, Twitter, Facebook) a must