Marketing Campaign Manager - Business Banking

Join a dynamic team bringing campaigns to life end-to-end—partnering across teams, ensuring quality execution, and delivering customer-first experiences with flawless attention to detail.

As a Marketing Campaign Manager-Business Banking at JPMorganChase within Consumer & Community Banking, you will execute and optimize geo-targeted acquisition and awareness campaigns across digital, email, print, and branch/market programs. You will coordinate localized creative, offers, disclosures, and messaging by geography/segment/branch footprint while partnering with stakeholders on targeting, measurement, and reporting. You will maintain a strong controls environment and QA rigor to ensure accurate, compliant, high-quality execution and a seamless end-to-end customer experience.

Job responsibilities

• Build and deliver geo-targeted acquisition and awareness campaigns across digital, email, print, and branch/market programs.
• Coordinate localization and versioning of creative, offers, disclosures, and messaging by geography, segment, and branch footprint.
• Partner with stakeholders to align targeting approach, execution details, measurement, and reporting for geo-specific initiatives.
• Maintain a robust controls environment and perform QA across localized executions to ensure accuracy, compliance readiness, and consistent brand quality.
• Optimize direct response marketing campaigns to enhance results, create efficiencies, and reduce costs.
• Prioritize end-to-end customer experience by ensuring exceptional service and flawless execution of campaign details.
• Collaborate with the internal creative agency or use self-service creative tools to develop creative versions tailored to each program, including localized/geo-specific versions.
• Provide hands-on design support and/or editing for marketing assets as needed.
• Apply AI tools appropriately to improve the quality, consistency, and efficiency of marketing materials while exercising strong judgment on accuracy and readiness.

Required qualifications, capabilities, and skills:

• 2+ years of experience in digital, direct (print), and/or email marketing; Bachelor's Degree in Marketing or a related field.
• Execute or support geo-targeted and localized campaigns, including managing location-based versioning across channels.
• Coordinate execution details that vary by market and branch footprint.
• Create, edit, and/or QA marketing creative with strong attention to detail.
• Apply AI to drive higher-quality marketing materials and faster, more consistent execution.
• Think strategically while remaining hands-on with marketing delivery and project execution details.
• Manage multiple initiatives simultaneously and work effectively under pressure with tight deadlines.
• Build relationships and negotiate effectively to earn trust among partners and team members.
• Communicate clearly in writing and verbally.

Preferred qualifications, capabilities, and skills:

• Experience with geo-targeting approaches and localized marketing strategies across multiple markets
• Experience supporting customer acquisition campaigns and offer-driven marketing programs; familiarity with campaign testing methodologies (for example, A/B testing) and applying learnings to improve performance
• Experience working in a regulated industry with disciplined review, approval, and documentation practices
• Experience partnering with analytics or measurement teams to improve segmentation, targeting, and performance reporting
• Use Adobe Creative Cloud Tools (e.g.,Photoshop, Illustrator, InDesign) to support creative development, editing an/or QA.