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Marketing Campaign Specialist- MSP

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About Aktion
Aktion Associates, Inc. is a national ERP software Reseller in the top 20 of the VAR 100 reseller market and top workplaces in 2025. We have a high-growth technical environment with a workforce of over 200 professionals. We have a (3) year growth initiative to build our total workforce to 300. The workforce is highly skilled and consists of application consultants, software engineers, and networking engineers located throughout the U.S.
Industry Marketing Specialist- MSP
Duties and Responsibilities
  • Own demand generation activities that create qualified marketing leads (MQLs) and increase conversion to sales-qualified leads (SQLs).
  • Develop a strong understanding of target industries, customers, and market trends to support divisional growth strategies.
  • Partner with software vendors and internal subject matter experts to align marketing initiatives with Aktion's go-to-market strategy.
  • Coordinate campaigns, events, digital marketing, and sales enablement activities that drive pipeline growth.
  • Translate complex technology solutions into clear, customer-focused messaging.
  • Measure and report on campaign performance, lead generation, and marketing ROI.
Education and Experience:
  • 3-7 years of B2B marketing experience within technology, software, SaaS, managed services, or IT services.
  • Demonstrated success generating leads, supporting pipeline growth, and driving measurable marketing results.
  • Experience with CRM, marketing automation, analytics, and AI-enabled marketing tools.
  • Strong written and verbal communication skills with the ability to explain technical concepts to business audiences.
  • Strong organizational and project management skills.
  • Bachelor's degree preferred; equivalent experience considered.
This position offers a competitive salary, quarterly bonus, with the potential for performance-based year-end bonus. Aktion Associates offers a comprehensive benefits plan including an employer matching 401k plan.
If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact HR at hr@aktion.com and let us know the nature of your request and your contact information.
Aktion Associates Inc. participates in E-Verify, a system that verifies the employment eligibility of all new hires in the United States. By applying for this position, you acknowledge that you may be required to provide documents confirming your eligibility to work in the U.S.
Aktion Associates is an Equal Opportunity Employer. Please visit for more information about Aktion Associates

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