Marketing Category Manager
Posted Updated
As a Category Manager, Marketing, within Google’s Global Procurement Organization (GPO), you will serve as a key category partner and execution owner for regional marketing teams. Operating with independence within an established guidance framework, you will act as a subject matter specialist, defining category priorities and owning the execution of strategic plans for designated marketing categories. You will seamlessly align regional execution with global procurement initiatives while channeling local insights to inform overarching category strategies.
By driving proactive category governance, you will develop innovative marketing category strategies and cultivate strategic supplier relationships that unlock measurable enterprise value. You will maintain a holistic view of the Google marketing ecosystem, ensuring procurement decisions complement broader business partnerships. Leveraging your expertise in marketing verticals, you will navigate cross-functional networks and partner closely with marketing teams to address evolving business needs. Crucially, you will advocate an AI-first approach across your domain.
By supporting new AI approaches and piloting emerging tools, you will maintain domain thought leadership on the impact to our supplier base and ensure sound category governance, utilizing strong data and financial acumen to streamline workflows, mitigate risk, and evolve commercial frameworks to drive a competitive advantage for Google.
- Support development and execution of category strategies aligned with organizational objectives for assigned indirect spend categories.
- Build and maintain relationships with suppliers to ensure quality service delivery and alignment with organizational objectives.
- Support execution of sourcing strategies, RFx processes, negotiations, and supplier evaluations within designated categories.
- Analyze spending patterns, market trends, and identify value opportunities within the category.
- Analyze procurement data, generate reports, and provide insights to support decision-making and performance evaluation within the category.
Minimum qualifications:
- Bachelor's degree in Business Administration, Supply Chain Management, Finance, or a related field, or equivalent practical experience.
- 7 years of experience in marketing partnerships, sourcing, or category management across the global marketing ecosystem (e.g., agency landscapes, media, ad-tech, events, production, extended workforce/contractors, and emerging AI technologies).
- Experience leading spend categories, using financial analysis and AI to optimize commercial, procurement, or governance models.
- Experience designing multi-year AI transformation roadmaps and partnering with VPs to drive change across decentralized environments.
Preferred qualifications:
- Advanced degree or certifications in Procurement, Supply Chain Management, or related field.
- Experience in developing and managing key performance indicators (KPIs) and metrics to measure category performance and track progress towards strategic goals.
- Experience identifying process improvements, efficiencies, or innovations in procurement to drive continuous improvement in category management.
- Experience leading strategic procurement projects to improve processes, implement new strategies, or drive category innovation.
- Proficiency in analyzing procurement data, generating reports, and providing insights to support decision-making and performance evaluation.
- Proficiency in leveraging technology and analytical tools to enhance category management practices and drive data-driven decision-making.