Marketing Communication Senior Specialist

Join us

At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.

Role purpose

Lead on delivering first-class marketing communication activities (ATL/BTL/Social Media) for the segment in charge of, along with the understanding and contribution to the communication planning and implementation of it.

Support maintaining, developing, and delivering commercial communications via the execution of effective advertisements and communication announcements to enhance and promote Vodafone’s products and services and build the brand image and perception in the market.

Support the Enterprise brand in terms of communication strategy, brand management, and deliver first-class marketing communication activities (360 - ATL/BTL etc.) in addition to calendar and budget planning and implementation.

Profile headlines

Bright and creative individual who can quickly interpret briefs and manage demanding and changing deadlines. In addition, has a positive attitude and enthusiasm to work on next-generation digital advertising products and is excited to work at Vodafone. Independent and strong work ethic. Previous advertising or communication agency experience would be preferred.

Key accountabilities & decision ownership

• Support the development of innovative, creative, and inspiring consumer product and services communication initiatives in support of the overall brand strategy, through development of relationships with external ATL and BTL advertising agencies.
• Ensure an effective alliance with marketing segments to excel in the delivery of commercial communication strategies.
• Support creating clear points of change in communications strategy dialogue and deliver proactive solutions to future communication challenges.
• Impact on the business: work on a communication strategy for the assigned segments with the team.
• Lead the relevant market segment with the support of the team and relevant stakeholders to deliver growth in NPS, market share, and revenues.
• Customer/third parties (agencies): ensure that all third-party services are delivered against confirmed objectives and to best value for the company. All copy will be produced consistently across social and digital marketing channels.
• Collaborate with the internal social media, on-ground, retail marketing, and media teams in delivering new ideas, new trends, and concepts that serve Vodafone brand and segments.

Core competencies

• Proven track record and experience demonstrating brand management and marketing communications.
• Actionable insights, market and competitor knowledge, brand advocacy, commercial acumen, third-party managing and relationship, brand management, creative content, go-to-market execution, understanding, and development.
• Putting customer first, performing through our people, delivering results, managing a changing environment, making a personal difference, communication for impact.
• Ability to prioritize, analytical thinker with a results focus - able to get things off the ground.
• Profound team player.
• Proven experience working across an assorted number of projects and keeping within strict, tight deadlines.
• Good understanding of the creative production process.
• Attitude and desire to consistently want to learn more about business and best practices.
• Highly organized.
• Can work independently but collaboratively.
• 3–4 years of experience in marketing communications, advertising agencies, or brand management.

Who we are

We are a leading international telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology, we empower people, connecting everyone regardless of who they are or where they live, and we protect the planet, whilst helping our customers do the same.

Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds, and cultures. We're committed to increasing diversity, ensuring equal representation, and making Vodafone a place everyone feels safe, valued, and included.