Marketing & Communications - Marketing Engagement

Key Responsibilities

• Configure and execute marketing campaigns and email automation.

• Review campaign requests and translate marketing requirements into campaign specifications.

• Configure target audiences using segmentation models.

• Troubleshoot email content, personalization, dynamic content, and URL issues.

• Create webinar registration pages using ON24 and coordinate content with webinar owners.

• Provide technical support during client webinars.

• Coordinate with platform integration teams.

• Monitor project progress, manage expectations, and escalate risks or issues.

• Ensure campaigns are delivered on time and meet requirements.

Requirements

• 2–4 years of experience in marketing, campaign management, marketing operations, or a marketing agency.

• High school diploma or equivalent.

• Experience with at least one marketing automation platform, such as Adobe Campaign, Eloqua, Marketo, Salesforce Marketing Cloud, or Responsys.

• Knowledge of email marketing legal compliance.

• Good prioritization, documentation, and troubleshooting skills.

• Ability to work in a fast-paced, deadline-driven environment.

• Experience in client service delivery.

Preferred Qualifications

• Experience with Marketo and/or ON24.

• Knowledge of relational and non-relational databases.

• B2B marketing experience.
  

  EA Number: 11C4879