Marketing Communications Specialist
Description
Yating(https://yating.tw/zh-hant), a Taiwan AI Labs’ company, provides a dynamic startup environment that fosters exceptional career development opportunities. We are looking for talented professionals to join us in advancing AI solutions for news and social media analysis. We’re seeking talents who are results-driven, highly organized, and possess strong leadership skills to plan, execute, and manage information analysis projects.
Join our team and contribute to the exciting world of AI
【Responsibilities】
PR & Media
1.Write press releases and maintain media relationships; coordinate executive interviews and VIP/delegation visits
2.Monitor industry news and competitor activity to identify PR opportunities
Campaign & Events
3. Develop and execute integrated marketing campaigns, including target audience, channel mix, and marketing strategy
4. Host and coordinate GTM events (product launches, webinars, partner trainings, etc.)
5. Coordinate cross-functional timelines and resources to ensure on-time project delivery
Content & Reporting
6. Write newsletters, social posts, and website content to maintain consistent brand messaging
7. Track performance data (GA, newsletter open rates, etc.) to optimize marketing/PR strategy
8. Perform other duties as assigned
【Essential Qualifications】
1.3+ years of experience in PR, media relations, or integrated marketing campaigns
2.Bachelor's degree or equivalent experience
3.Demonstrated experience and measurable results in press relations and/or campaign execution
4.Comfortable representing the company in front of media, guests, and at public events
5.Experience in driving programs and projects across cross-functional teams within an organization
【Nice to Have】
1.Experience working with enterprise B2B or AI/tech industry audiences
2.Familiarity with GA / Search Console / email ESP tools (Brevo, Mailchimp, etc.)