Marketing Coordinator (Digital & Brand)

This is a remote position.

​KEY RESPONSIBILITIES:

· Work with graphic designers to brief and approve venue artworks and collateral in line with brand

· Organise print collateral assets for print advertising and in-venue marketing and signage

· Assist with ensuring venue marketing collateral is on brand and up-to-date

· Design artworks and create venue templates in Canva as required

DIGITAL MARKETING & ADVERTISING

· Content creation:

o Coordinate photo and video shoots including writing runsheets and ideating moodboards

o Coordinate bookings and briefs for event content creation

o Edit original content for digital channels (photo and video), staying on top of trends and ensuring we are consistently innovating, monitoring engagements and adapting plans accordingly.

· Websites:

o Execute website updates, building new web pages for activities and campaigns

o Copywriting for websites including blog writing as required

· Execute EDMs as required including segmenting audiences, running creative tests and adapting the strategy

· Executive venue app updates and push notifications

· Social Media:

o Assist Group Marketing Executive in managing social media schedules and strategy, in line with brand and content pillars

o Work on brand storytelling plans in advance

o Write on-brand captions for social media and schedule posts

o Oversee social media implementation in line with brand and tone of voice and provide feedback as required

o Execute meta ads

o Community management

o Proactively communicate and identify opportunities relating to social media trends and conduct regular competitor analysis

ACTIVATIONS & EVENT MARKETING

· Execute marketing campaigns for upcoming activations, events, or promotional tactics.

· Coordinate in-venue brand activations as required

· Coordinate theming of key calendar events and activations

CUSTOMER LOYALTY

· Execution of membership and loyalty plans – setting up websites, marketing and promotion initiatives

· Assist with ideation and execution of customer loyalty plans and marketing automations