Marketing Data Scientist
Summary
Marketing Data Scientist analyzes marketing performance, builds dashboards, and designs attribution models to optimize campaigns and creator partnerships using SQL, Python, and visualization tools.
- Build marketing measurement dashboards
- Conduct cohort and LTV analysis
- Create per creator attribution instrumentation using unique codes and UTMs
- Design marketing attribution taxonomy windows and logic
- Develop real time influencer and UGC measurement
- Perform channel efficiency and campaign post mortems
- Perform marketing attribution gap debugging
- Run incrementality holdout and AB tests
- Translate insights into marketing recommendations
Perks/Benefits:
- Equity
- Hybrid work
- Visa sponsorship