Marketing & Digital Specialist - Coffee
Posted Updated
Description
At Electrolux Professional Group we hire to meet needs beyond tomorrow
UNLOCK YOUR POTENTIAL
At Electrolux Professional Group, we believe potential powers progress. We’re not searching for perfection—we’re looking for people with the right mindset. If you're curious, resilient, and ready to grow, you'll find the space to lead, innovate, and together with us Meet the needs beyond tomorrow.
https://www.electroluxprofessionalgroup.com/en/join-us/
MARKETING AND DIGITAL SPECIALIST
For our Coffee Business Unit and UNIC brand, we are looking for a Marketing & Digital Specialist, preferably based in the Nice area. Our Coffee Business Unit headquarters are located in Carros, near Nice, France.
The position will work closely with our local teams while supporting marketing activities across international markets.
Reporting to the Marketing & Customer Experience Director, you will support the execution of our marketing strategy, with a strong focus on digital marketing, CRM and content.
We are looking for a hands-on, creative and proactive profile who can manage day-to-day marketing activities, analyze performance and bring new ideas to the team.
WHAT YOU’LL BE DOING
Digital & Social Media
- Manage the social media editorial calendar and coordinate content with our agency
- Coordinate digital campaigns across markets in line with the defined marketing plan
- Monitor results, analyze performance and recommend improvements
- Support SEO activities and website content optimization with our external partners
- Contribute to digital improvement projects and support website updates (Wordpress) and developments in coordination with internal teams and external partners
CRM & Marketing Performance
- Manage and monitor marketing activities in Salesforce, including dashboards, campaigns and leads generated from different marketing sources
- Track lead generation and campaign performance and provide clear reporting and analysis
- Work closely with Sales teams to ensure appropriate follow-up of marketing-generated leads
- As our CRM marketing capabilities develop, progressively contribute to new activities such as newsletters, email marketing campaigns, lead nurturing and marketing automation (2027)
- Support the implementation and development of future CRM marketing tools and processes (2027)
Content Creation
- Support the creation and coordination of content for social media, campaigns, newsletters, website and marketing materials, based on the defined marketing priorities and communication plan
- Contribute ideas and identify relevant content opportunities around products, customers, training sessions and events
- Organize photo and video shootings and create simple content when relevant
- Coordinate agencies, designers, photographers and freelancers for creative projects
Trade Marketing & Events
- Support the organization and marketing activation of trade shows, customer events and product
launches - Coordinate the creation of POS materials, signage, promotional items and other event assets as
needed. - Contribute to brochures, leaflets, presentations and other sales support materials .
WHAT’S NEEDED FOR YOU TO THRIVE
- Degree in Marketing, Digital Marketing, Communication or Business
- 3 to 5 years of experience in marketing or digital marketing, ideally in an international and/or B2B
environment - Good knowledge of social media, digital campaigns, content marketing and performance analysis
- Experience with CRM and digital marketing tools. Salesforce knowledge is strongly preferred
- Understanding of SEO principles
- Experience with CMS and digital tools such as WordPress and Weglot is a plus
- Creative, curious and comfortable bringing new ideas and testing new approaches
- Proactive, organized and able to manage projects with internal teams, agencies and suppliers
- Good visual sensitivity. Knowledge of Adobe InDesign, Photoshop and/or Illustrator is a strong plus
- Fluent French and strong professional English, written and spoken
OUR CULTURE IN 4 WORDS
Be Customer Obsessed. Build Trust. Be Bold. Act Sustainably.
(We’re building it every day — and we’d love your help.)
WHAT’S IN IT FOR YOU
Trust, ownership, and the opportunity to grow
• Be part of a company grounded in customer focus, sustainability leadership, innovation, and social impact. We aim to Meet Needs Beyond Tomorrow
• The possibility to work hybrid and build a flexible worklife balance
• Be part of an industry shift that makes a difference — in how people live, cook, clean, care, and serve
• Plus: country-specific perks and benefits designed to support your well-being.