Marketing Director – Euroclear FundsPlace
Shape business strategy, shape the future of fund distribution.
As Marketing Director for FundsPlace, you'll sit at the heart of a growth business, influencing product direction, commercial priorities and market positioning. You'll partner with senior leaders across the organization to turn client insights into action, build compelling go-to-market strategies, and drive measurable impact in the global asset management industry.
Key Responsibilities:
- Define and deliver the end-to-end marketing strategy for FundsPlace, driving client engagement, adoption, lead generation, and measurable commercial results.
- Translate business priorities into impactful marketing plans spanning positioning, messaging, content, campaigns, digital channels, and events.
- Lead go-to-market strategies and product launches, ensuring consistent execution across the product lifecycle.
- Act as the voice of the client and market, leveraging customer insights, industry trends, and competitive intelligence to shape marketing and business decisions.
- Influence product and commercial strategy through data-driven recommendations on market opportunities, target segments, and value propositions.
- Own and evolve FundsPlace's positioning, messaging, and value proposition, ensuring consistency across all channels and audiences.
- Partner with senior stakeholders across Product, Sales, Communications, Public Affairs, Legal, and Compliance to align priorities and drive growth.
- Enable commercial success by equipping Sales and Relationship teams with compelling messaging, content, and client-facing materials.
- Lead cross-functional teams across the organization, driving alignment, accountability, and high-quality execution in a matrix environment.
- Define and monitor KPIs, marketing performance, and ROI, continuously optimizing investment decisions and campaign effectiveness.
- Ensure all marketing activities comply with regulatory, legal, brand, and data privacy requirements while protecting Euroclear's reputation.
- and Compliance teams.
Your profile:
- Extensive experience in senior strategic B2B marketing roles, ideally within funds or financial services, capital markets, fintech.
- Strong understanding of the asset management industry.
- Proven track record of delivering marketing strategies that drive measurable commercial results.
- Experience partnering closely with Product and Sales teams to shape strategy and drive adoption.
- Proven ability to lead senior stakeholders and cross-functional teams in a complex matrix environment; formal line management experience is beneficial but not the primary success factor.
- Degree in Marketing, Business, Communications, or equivalent experience.
Leadership skills:
- Senior stakeholder leadership and communication skills, with the ability to build trust, shape decisions, drive buy-in and create shared ownership around commercial and strategic priorities.
- Ability to act as a senior connector between business areas, bridging differing perspectives, resolving trade-offs and driving pragmatic decisions.
- Ability to challenge constructively and think critically, influencing better outcomes while maintaining alignment with enterprise priorities.
- Ability to mobilise teams and build momentum across the matrix, fostering engagement around common objectives and accountable delivery.
Location: Brussels or London
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