Marketing Executive / Assistant Manager (E-Commerce/D2C)
About Company:
Our client is responsible for the sales and marketing of consumer electronics and home appliances in Singapore.
Job Description:
- Responsible to develop and implement integrated e-commerce marketing campaigns designed to increase traffic and generate sales revenue
- Manage and implement online campaign efforts across multiple channels
- Conduct post-campaign analysis and day-to-day campaign monitoring
- Co-ordinate with internal stakeholders to execute online campaigns such as pricing and catalogue, strategies to maximize sales and inventory management
- Analyze customers online shopping behavior to deliver clear insights on customer development and engagement
- Work closely with team to liaise with creative and ecommerce vendors to ensure that marketing communications/ collaterals are aligned with branding guideline
- Work with agency to generate campaign creatives
- Provide copy writing support for marketing collaterals
- Responsible for online marketplaces and managing customers’ online journey
- Explore and work with internal/external stakeholders to create D2C value added feature/function to be implemented and differentiated
- Managing platform chatbots and provide timely response
- Perform monthly sales, inventory and purchase management
- Any ad-hoc duties in relation to the business where assigned
Job Requirements:
- Minimum a Degree in Marketing, Business or related field
- Possess at least 2 - 3 years of relevant experience for executive position and at least 4 - 5 years of relevant experience for an assistant manager position
- Experience in managing E-commerce platform, own on-line stores, online sales, Direct-to-Consumer (D2C)
- Experience in customer engagement, roadshows, events, promotional activities (promotion, flash sales, Livestreams, Email marketing, etc.)
- Understand Key Online Metrics (e.g. site traffic, bounce rate, CVR, AOV, etc.)
Compensation:
- Work location: Bedok, Singapore
- Working hours: Monday to Friday: 9am - 5:30pm
- Variable monthly allowances
- AWS Entitlement
- Performance bonus (subject to individual and company's performance)
- Annual leaves and Medical benefits
- Group insurance
- Possesses an opportunity to work in a diverse working environment within MNC setting