Marketing Executive
Company Overview
Autobacs Venture Singapore Pte Ltd is a one-stop car mart in Singapore, established in 1995. It offers over 10,000 car accessories and advanced workshop equipment across two specialty showrooms in Ubi and Bukit Batok, along with repair and maintenance services.
Job Overview
Autobacs Singapore is looking for a creative and digitally savvy Executive, Marketing to support the creation of engaging content for our brand, products, campaigns, and digital platforms.
The successful candidate will assist in planning, creating, and publishing content for Autobacs Singapore, with a focus on social media, EDMs, product-focused campaigns, and visual content creation. The role will provide the opportunity to create content independently while also working with vendors, creative partners, and influencers to support brand awareness, customer engagement, and business growth.
Key Responsibilities
Content Creation and Campaign Support
· Create visual and written content for Autobacs Singapore’s products, promotions, campaigns, and brand communications.
· Translate physical products into attractive, easy-to-understand, and commercially appealing advertisements and marketing materials.
· Develop EDMs, digital banners, social media posts, short-form content, and other marketing assets to support campaigns.
· Use AI tools where appropriate to support ideation, copywriting, visual concept development, and content production.
Social Media and Digital Marketing
· Manage day-to-day posting of content across social media platforms, ensuring posts are timely, accurate, visually engaging, and aligned with brand direction.
· Stay updated on social media trends, platform features, content formats, and audience behaviours to improve the quality and relevance of content.
Creative Production and Vendor Coordination
· Assist with basic photography, videography, editing, layout design, and visual adaptation for different digital channels.
· Work with external vendors, agencies, influencers, and creative partners to support campaign execution and content delivery.
· Maintain a practical archive of marketing assets, templates, product images, campaign materials, and content references.
Brand, Product and Marketing Support
· Develop a good understanding of Autobacs Singapore’s product range, customer needs, and automotive retail environment.
· Support in-store, online, and campaign-related marketing activities where required.
· Assist in creating product descriptions, promotional copy, campaign messaging, and content that helps customers understand product value.
· Contribute creative ideas for improving product presentation, customer engagement, and campaign storytelling.
Requirements
· At least a diploma in Design, Visual Communication, Marketing, Multimedia, Creative Media, or a related discipline.
· Preferably at least 1 year of relevant working experience in marketing, content creation, design, social media, or digital marketing.
· Fresh graduates or early-career candidates with a strong portfolio, good creative instincts, and strong passion for content creation will also be considered.
· Hands-on experience creating simple EDMs, social media content, digital advertisements, campaign visuals, or short-form content.
· Proficiency in creative content creation tools such as Adobe Creative Suite, Final Cut, Canva, Cap Cut, or equivalent design and video editing platforms.
· Good understanding of social media platforms, trends, content formats, and digital audience engagement.
· Interest in automotive products, accessories, car care, retail products, or related lifestyle contentwill be advantageous.
· Basic exposure to SEO, SEM, digital advertising, or campaign performance tracking will be advantageous but is not compulsory.
· Ability to create content independently from concept to execution, while also working effectively with vendors, influencers, and internal stakeholders.
· Strong visual sense, attention to detail, creativity, initiative, and willingness to learn.
· Applicants should provide a portfolio showcasing relevant design, content, social media, advertising, video, or campaign work.
Ideal Candidate Profile
We are looking for someone who is creative, resourceful, and comfortable working in a hands-on environment. The ideal candidate should be able to generate ideas, translate products into engaging content, keep up with social media trends, and take ownership of creative execution from concept to publication. This person should be willing to experiment with new tools, including AI-supported content creation, while maintaining a practical focus on business and campaign objectives.
What We Offer
· A hands-on marketing role with the opportunity to create content for real products and campaigns.
· Opportunities to learn more about SEO, SEM, digital campaigns, and AI-supported content creation over time.
· A practical working environment where creativity, initiative, ownership, and learning are valued.