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Saburi Ply

Open 37d

Marketing Executive (BTL Marketing)

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Position: Marketing Executive (BTL Marketing)
Location: Head Office – Chinar Park, Kolkata
Salary: ₹18,000 – ₹25,000 per month
Experience: 6 Months – 2 Years


About the Role

Saburi Ply is looking for a creative and energetic Marketing Executive to support our marketing initiatives across Below-The-Line (BTL) channels. The ideal candidate should be passionate about branding, promotions, with the ability to execute campaigns that strengthen the company's market presence.

Key Responsibilities

BTL Marketing

  • Plan and execute dealer meets, exhibitions, promotional events, and branding activities.
  • Coordinate with vendors for printing, merchandising, branding materials, and event setup.
  • Ensure timely execution of in-store branding, promotional campaigns, and activation programs.
  • Monitor campaign effectiveness and prepare post-event reports.
  • Coordinate with the sales team for marketing support across different regions.


Requirements

Required Skills

  • Basic knowledge of Digital Marketing concepts.
  • Experienced in BTL marketing activities and event coordination.
  • Good communication and coordination skills.
  • Creative mindset with attention to detail.
  • Ability to manage multiple assignments within deadlines.

Eligibility

  • Graduate in Marketing, Business Administration, or any relevant discipline.
  • 6 months to 2 years of experience in BTL Marketing & Brand Promotion.
  • Fresh ideas and willingness to learn are highly valued.


Apply

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