Marketing Executive - Law Firm

Marketing Executive

London | Professional Services

An exciting opportunity has arisen for a Marketing Executive to join a highly regarded professional services firm with a strong reputation and an established client base. This is a broad and varied marketing role, offering the opportunity to work closely with senior stakeholders and contribute to the delivery of marketing campaigns, digital communications, events, content and wider business development initiatives.

The Role

Working as part of a collaborative Marketing & BD team, you will:

• Support the planning, delivery and evaluation of marketing campaigns across a range of practice areas.
• Create, edit and publish engaging content across websites, social media, newsletters, email campaigns and other channels.
• Support the firm's digital marketing activity, including website updates, email marketing and social media.
• Coordinate events, webinars, seminars and sponsorship activity from planning through to post-event evaluation.
• Support PR activity and coordinate legal directory and award submissions.
• Develop and maintain marketing materials including brochures, credentials, presentations, biographies and case studies.
• Help ensure consistent application of the firm's brand across all channels.
• Support CRM activity, including contact management, mailing lists, event invitations and campaign reporting.
• Contribute to internal communications and wider marketing projects.
• Provide marketing and BD support, including updating and adapting pitches and other BD collateral.
• Monitor campaign performance, website analytics and social media engagement, using insights to improve future activity.

About You

You will ideally have:

• At least 2 years' marketing experience within a professional services environment, with legal sector experience highly desirable.
• Experience delivering successful multi-channel marketing campaigns.
• Excellent content writing and editing skills with a strong eye for detail.
• Digital marketing experience, including websites, email marketing and social media.
• Experience coordinating events and client-facing initiatives.
• An understanding of marketing analytics and campaign performance.
• Experience using CRM and email marketing systems.
• Excellent organisational skills and the ability to manage multiple priorities and deadlines.
• A proactive, enthusiastic and solutions-focused approach.
• Strong communication and interpersonal skills, with confidence working with senior stakeholders.
• Commercial awareness and an understanding of professional services.
• Strong Microsoft Office skills; Adobe experience, particularly InDesign, would be advantageous.
• An interest in using AI tools effectively and responsibly to improve marketing efficiency.

This is an excellent opportunity for an experienced marketing professional looking to take the next step in their career within a high-quality, collaborative professional services environment, with exposure to a broad range of marketing disciplines and senior stakeholders.

At Norfolk Capsey, we are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you have any specific requirements or need reasonable adjustments at any stage of the recruitment journey, please let us know. Your needs are important to us, and we want to ensure an equitable experience for every candidate.

ABOUT NORFOLK CAPSEY

Norfolk Capsey is a professional services marketing & business development recruitment specialist. For over twenty five years we've been connecting talent with many leading professional services firms in the UK & internationally.