Marketing Executive / Marketing Senior Executive
Job Title: Marketing Executive / Marketing Senior Executive
Department: Marketing & Communications
Reports To: Senior Project Lead – Mubadala Abu Dhabi Open
Work arrangement: Full-time contract position /on site (3 / 4 months)
Location: Dubai (office), Abu Dhabi (event)
Summary
This role will provide hands-on project and client servicing support to the Senior Project Lead across an integrated marketing and communications campaign for one of our key clients within the sports and entertainment sector, with a specific focus on the Mubadala Abu Dhabi Open WTA tennis event. The Executive will be organised, detail-oriented and proactive, supporting the smooth day-to-day running of the account, from content creation, creative review, copy writing, and imagery selection to media partner coordination and reporting.
Key Responsibilities:
Client Servicing & Project Support: Support the Senior Project Lead in the day-to-day coordination and delivery of the client's marketing and communications campaign, acting as a reliable point of contact on routine account matters.
Planning & Organisation: Maintain campaign trackers, timelines and status reports, keeping actions, deadlines and deliverables on schedule and flagging risks early.
Creative Review: Review creative outputs against brand guidelines and campaign objectives, applying a sharp eye for detail and consistency before materials go to the client.
Imagery Selection: Source, shortlist and select imagery for campaign assets, ensuring choices align with brand tone, event positioning and the tennis audience.
Content development & copywriting: Assist with content development and copywriting for the EDM campaigns, driving awareness, conversion and product sales.
Media Partner Delivery: Support the media team in coordinating media partner deliverables, tracking assets and confirming placements are delivered as agreed.
Ticketing Tracking: Track ticket sales performance across the campaign, maintaining accurate, up-to-date reporting for the wider team.
Ticketing Platform Liaison: Liaise directly with ticketing platforms and agencies to manage inventory, resolve day-to-day issues and ensure smooth ticketing operations.
Website Updates: Liaise with the web team/platforms to keep ticketing links and event information on the website accurate and current.
Client & Meeting Support: Prepare status reports, meeting notes and client-facing materials that support smooth, professional account servicing.
Key Results Areas:
Accurate, on-time tracking of campaign actions, timelines and ticketing data.
High-quality creative and imagery selection that meets brand and campaign standards.
Smooth coordination with media and ticketing partners, with no missed deliverables.
An accurate, consistently up-to-date campaign website and ticketing information.
Qualifications:
Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
Experience in a client servicing, marketing or project coordination role, ideally within sports, entertainment or events.
Excellent organisational skills with strong attention to detail and planning ability.
Strong written and verbal communication skills, comfortable liaising with clients, media partners and ticketing platforms.
A creative eye, with experience or confidence reviewing creative outputs and selecting imagery.
Genuine sporting knowledge and interest, with a passion for tennis strongly preferred.
Comfortable managing multiple workstreams and deadlines simultaneously.
Knowledge:
Adaptable and proactive mindset with a can-do attitude, a positive outlook, and a commitment to continuous professional development.
Working understanding of marketing and communications campaign delivery.
Familiarity with ticketing platforms and ticketing operations.
Awareness of the sports and entertainment industry, tennis in particular.
Basic understanding of website content updates and CMS platforms.
Knowledge of the UAE market is a strong plus.