Marketing Head/Chief Marketing Officer - QSR/Food Services

Role Overview

We are looking for a senior marketing leader from the QSR / coffee ecosystem to own end-to-end brand, growth, and consumer strategy for a large, multi-city foodservice business. The mandate is to drive footfalls, frequency, and brand relevance across offline stores and digital channels.

Key Responsibilities

- Own brand strategy and positioning across cafe / restaurants

- Drive footfall-led growth via campaigns, LSM, promotions, and launches

- Lead ATL, BTL, digital, social, influencer, and in-store marketing

- Build and scale CRM, loyalty, and repeat-visit programs

- Partner closely with operations and category teams to align marketing with execution

- Own marketing budgets, ROI, and agency management

- Build and lead a high-performing marketing team

Ideal Candidate Profile

- 12+ years of experience in QSR / coffee / foodservice brands only

- Strong understanding of store-led marketing and local activation

- Proven experience driving brand growth and footfalls at scale

- Exposure to multi-city operations and high-frequency consumers

- Comfortable in founder-led, fast-paced environments

This Role Is

- Brand + business growth-led

- Highly visible, high ownership

- Focused on scale, relevance, and execution