Marketing Head
Posted Updated 3
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Description
Client Engagement & Relationship Management
- Develop and maintain strong relationships with architects, interior designers, builders, contractors, and construction companies.
- Lead high-value client presentations, product demonstrations, and design consultations.
- Identify and convert new business opportunities within institutional and project segments.
- Ensure high customer satisfaction through proactive communication and after-sales coordination.
Design & Project Coordination
- Collaborate with internal design and production teams to align project specifications with client requirements.
- Review architectural drawings and technical requirements to ensure accurate product delivery.
- Coordinate timelines between sales, design, and execution teams for seamless project completion.
- Support franchisees with technical product training and project consultation.
Key Accounts & Channel Management
- Manage and expand franchisee network across South Indian states.
- Drive performance of channel partners through regular review meetings, sales planning, and strategic guidance.
- Identify and onboard new distributors and franchisees in high-potential markets.
- Monitor inventory flow, pricing strategy, and regional sales performance.
- Strengthen dealer engagement through marketing initiatives and promotional campaigns.
Sales Leadership & Reporting
- Lead and mentor a team of marketing executives across territories.
- Set sales targets, track KPIs, and ensure consistent achievement of revenue goals.
- Prepare monthly sales forecasts, territory performance reports, and management updates.
- Develop strategic growth plans for each state based on market trends and competitive analysis.
- Implement CRM and reporting systems to improve visibility and accountability.
Required Expertise & Experience
- 8–15+ years of experience in architectural products, interior materials, building materials, or construction-related industries.
- Strong network within architects, interior designers, PMC consultants, builders, and contractors.
- Proven experience in franchisee management and multi-state sales distribution.
- Strong understanding of project-based sales cycles.
- Experience in handling customized or specification-driven products is preferred.
- Ability to read technical drawings and coordinate with design teams.