Marketing Head - Global B2B Technology

Marketing Head Global B2B Technology

Location: Tamil Nadu / Noida

Experience: 10 - 15 Years

Industry: B2B Technology / SaaS / Enterprise Software / Industrial Technology

- Female candidates preferred

About the Role:

We are looking for a strategic, entrepreneurial and hands-on Marketing Leader to build and scale the global marketing engine for a growing B2B technology business.

This is a global mandate, not a conventional regional marketing role. The ideal candidate will be able to define the brand story, build a strong marketing engine and personally drive execution across global markets.

Key Responsibilities:

- Own the global B2B marketing strategy across brand, product marketing, digital and demand generation.

- Shape positioning, messaging and category narrative for a technology-led business.

- Drive modern B2B marketing across website, LinkedIn, content, thought leadership, customer stories and digital campaigns.

- Build demand-generation programs that contribute to MQLs, sales pipeline and revenue.

- Partner closely with business leadership, Sales, Product and Customer Success.

- Lead website and digital experience strategy with a strong focus on customer journey and conversion.

- Build, mentor and develop a high-performing marketing team.

- Track marketing effectiveness through ROI, CPL, conversion and pipeline metrics.

Mandatory Requirements:

- 10+ years of global B2B technology/digital marketing experience.

- Proven experience in positioning, product marketing, brand/content and demand generation.

- Experience working with global enterprise markets beyond India.

- Strong understanding of modern B2B digital marketing and storytelling.

- Startup/scale-up mindset with the ability to build and execute hands-on.

Good to Have:

- B2B SaaS / enterprise software / industrial technology experience.

- Manufacturing, supply chain, logistics, AI or related technology exposure.

- Experience launching or repositioning a brand, website, product or category.

- Strong combination of Product Marketing + Brand/Content + Demand Generation.

- Experience building a marketing function in a startup/scale-up environment.

Who Should Apply:

We are looking for someone who is more than a traditional marketing leader - someone who can build the marketing engine, not just manage one.

The ideal profile combines:

- Strategic thinking, modern storytelling, product marketing, demand generation and entrepreneurial execution.