Marketing Head

# Marketing Head ## Company Overview *Not specified* ## Job Summary The **Marketing Head** will lead the marketing and business development efforts across four growth-stage, technology-driven companies: HARDTEN, DISCRETE, Rudrali Hi-Tech Tools, and Gleam Innovations. The primary objective is to **accelerate revenue growth and commercialization** by developing and executing strategic marketing initiatives that generate qualified pipeline and support sales conversion. This role demands a results-oriented approach, working closely with sales, engineering, and research teams to build a robust commercial engine for each business while maintaining their distinct identities. ## Responsibilities - Develop and implement **annual group marketing and business development strategies and budgets** aligned with each company's growth objectives. - Define **value propositions, messaging, and proof points** tailored to industry, application, and geography, ensuring clear differentiation among the four brands. - Maintain **professional standards** across all digital channels, websites, presentations, brochures, and exhibition materials. - Build **account-based outreach programs** to identify and engage priority markets, OEMs, hospitals, distributors, and research collaborators, generating **qualified, sales-ready leads**. - Manage **distributor, channel, and technology-partner relationships** to expand market reach and facilitate growth. - Represent all four brands at **trade fairs, technical conferences, and industry events**, converting appearances into **tracked pipeline opportunities**. - Establish and oversee a **structured customer/KOL advisory panel** to validate positioning, gather feedback, and identify reference accounts. - Own and optimize **digital marketing channels** including website, SEO, LinkedIn, email campaigns, and account-based marketing programs. - Develop **technical and clinical content** in collaboration with engineering, clinical, and research teams, including case studies, white papers, and technical notes. - Build an **employer branding and talent marketing** narrative to attract technical talent across all four companies. - Establish **CRM, pipeline, and reporting systems** to track leads, opportunities, and marketing performance metrics. - Ensure **consistent branding and positioning** across all companies while protecting their individual identities. ## Qualifications - 8–10 years of **B2B marketing and business development experience** in industrial technology, precision manufacturing, medical devices, or related technical sectors. - MBA/PGDM in **Marketing**; **engineering or science background** preferred. - Proven ability to **learn and communicate complex technical products** across multiple domains. - Strong **digital marketing skills**: website management, SEO, LinkedIn, email marketing, CRM, lead generation. - Experience working with **global industry benchmarks**—such as leading tooling majors or medtech organizations—is a plus. - Demonstrated **strategic thinking** and **hands-on execution** in growth-stage environments. - Excellent **collaboration and communication skills** to work across multiple teams and stakeholders. - Entrepreneurial mindset with the ability to operate independently and prioritize ruthlessly. ## Preferred Skills - Experience in **industrial technology, precision tooling, or medtech sectors**. - Familiarity with **account-based marketing (ABM)** strategies. - Ability to develop **technical content** and thought leadership. - Experience managing **distributor and partner networks**. - Knowledge of **clinical and regulatory requirements** in medical devices. - Strong analytical skills for **performance tracking and reporting**. ## Experience - 8–10 years of relevant **B2B marketing and business development** experience, preferably in **growth-stage** companies. - Exposure to **global best practices** in industrial or medtech marketing. - Proven track record of **pipeline generation, lead conversion, and account development**. ## Environment - The role involves working **horizontally across four companies**, collaborating with sales, engineering, and research teams. - The position may be based **in-office, remote, or hybrid**, depending on organizational needs. - The work environment is fast-paced, requiring **ruthless prioritization** and **multi-tasking** across technical domains. - The role demands **occasional travel** for industry events, client meetings, and partner engagements. ## Salary *Not specified* ## GrowthOpportunities *Not specified* ## Benefits *Not specified*