Marketing Intelligence Sr Analyst
Posted Updated
Description
Job Summary
Responsibilities
Your background
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
We are Progress (Nasdaq: PRGS) - a trusted provider of software that enables our customers to develop, deploy and manage responsible, AI powered applications and experiences with agility and ease.
We re proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe people power progress. Join us as a Marketing Intelligence Analyst, Senior and help us do what we do best: propelling business forward. Know more about us .
Responsibilities
- Regular and ad-hoc tracking, analysis, and reporting on different metrics and KPIs related to channel performance, GTM metrics, media awareness, funnel metrics, ROI, targets vs actuals, and marketing effectiveness
- Supporting data-driven decisions through providing actionable insights recommendations for improvement
- Presenting findings and insights to the Marketing Leadership
- Creation of reports and dashboards in Domo, Power BI, and SalesForce
- Create, maintain, and optimize Domo Power BI dashboards and reports for business stakeholders including development of needed data sources.
- Develop, manage, and maintain complex SQL queries to extract, manipulate, and analyze large datasets from various sources.
- Experience with cloud-based data warehouses (Snowflake or similar) will be considered an advantage
- Understanding the marketing sales objectives, the business processes, and the underlying systems
- Collaborating cross-functionally with Marketing, Sales, Product, and other teams to better understand the metrics and present insights
- Participating and driving projects which support the marketing analytics reporting strategy
Your background
- Bachelor s degree in Statistics, Data Science, Marketing, Business or related field
- 3+ years of experience in analyzing data from multiple sources drawing actionable insights
- Proven experience working with SQL (writing complex queries, joins, subqueries, and optimization).
- Strong proficiency in Power BI or similar (creating dashboards, visualizations, and interactive reports). Experience with Domo would be considered an advantage.
- Hands-on reporting experience with CRMs, Marketing Automation tools, SFDC, Google Analytics
- Advanced Excel user comfortable with large date sets
- Excellent analytical and problem-solving skills
- Strong business judgement marketing knowledge is a plus
- Experience in cross-functional projects
- Curious, organized, with strong attention to detail, quick to spot data integrity issues
- Self-driven adaptive to change
- Experience working in a global company and with multiple teams and stakeholders; (tech industry is a plus)
- Excellent English and communication skills
- Excellent communication skills, with the ability to present data insights clearly to both technical and non-technical teams
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.