Marketing Intern / Assistant
MARKETING ASSISTANT / INTERN – JOB SCOPE
Marketing Support
- Assist and support the Marketing Executive in the planning, coordination and execution of marketing campaigns, promotions, events and other marketing activities.
- Assist in preparing marketing materials, promotional collaterals, signage and other communication materials.
- Coordinate with retail stores to ensure marketing campaigns and promotional activities are properly communicated and implemented.
- Assist in maintaining and updating the marketing calendar, campaign schedules and promotional activities.
- Conduct basic market and competitor research on promotions, products, pricing and marketing activities.
- Support customer-related promotional activities and campaigns.
Social Media & Digital Marketing
- Assist the Marketing Executive in preparing and scheduling content for social media platforms.
- Support the creation of social media posts, captions, images, videos and other digital content.
- Assist with basic photography, videography and content editing where required.
- Support digital marketing campaigns, EDMs and other online marketing activities.
- Monitor social media activities and assist with customer enquiries or feedback where appropriate.
E-Commerce Support
- Assist with updating products, prices, promotions, images and product descriptions on the e-commerce website.
- Check and ensure that online product and promotional information is accurate and up to date.
- Assist in setting up online promotions and campaigns.
- Support the Marketing Executive in monitoring online sales and campaign performance.
- Coordinate with relevant teams on stock availability, new product launches and online promotions.
Events & Retail Support
- Assist in the preparation and execution of store events, roadshows, warehouse sales and other promotional activities.
- Support event setup, preparation of materials and on-site coordination where required.
- Coordinate with retail staff on promotional mechanics, marketing materials and event requirements.
- Conduct store visits when required to support and check the execution of marketing activities.
Merchandising Support
- Assist the Merchandiser from time to time with merchandising-related duties as required.
- Support the preparation and coordination of merchandise for promotions, events and seasonal campaigns.
- Assist with stock consolidation, product allocation or transfers where required.
- Assist in checking product information, pricing and promotional merchandise.
- Support visual merchandising and product display activities when necessary.
- Provide administrative and operational support to the Merchandiser during busy periods, new launches, sales events or other activities.
Reporting & Administrative Support
- Assist the Marketing Executive in compiling sales, marketing and campaign reports.
- Maintain proper records of marketing activities, promotional materials, photographs and campaign information.
- Assist with quotations, invoices and coordination with vendors and suppliers.
- Provide general administrative and operational support to the Marketing Executive and Marketing team.
- Work closely with the Merchandiser, Retail team and other departments when required.
- Perform any other duties and responsibilities as assigned by the Company from time to time.
Job Requirements
Strong willingness to learn, with a proactive and professional attitude.
Basic understanding of marketing principles, strategies, and techniques.
Excellent verbal and written communication skills.
Proficient in Microsoft Office applications (Word, Excel, PowerPoint, and Outlook).
Familiarity with marketing software and digital tools, such as CRM platforms, online analytics tools, Google Ads, Instagram, TikTok and current social media trends
Passion for marketing and keen interest in industry trends and best practices.
Strong organizational skills with attention to detail and the ability to manage multiple tasks effectively.
Ability to work independently as well as collaboratively in a team environment.