Responsible for how Indivieu attracts, captures, and converts cold traffic into warm inbound leads for our Sales and Revenue teams.

🚀 MARKETING LEAD (CMO TRACK)

Indivieu LLC | Remote (U.S. Preferred) | Independent Contractor to Start

Performance-Based Incentives + Revenue Share + Equity Path

COMPENSATION OVERVIEW

OTE Potential: $65,000 – $140,000+ (Performance-Driven)

Structure: Independent Contractor (No Base Salary Initially)

💰 Compensation Model (Simple + Aligned to Ownership Thinking)

We keep compensation simple and tied directly to impact:

1. Marketing Performance Bonuses

2. Revenue Share

3. Equity Upside

📊 Revenue Share (Core Incentive Model)

You earn based on gross revenue generated from marketing-sourced customers for the first 12 months of each customer relationship.

No commissions. No CPL bonuses. No complexity.

Just:

“You grow marketing. Marketing grows revenue. You participate in that revenue.”

📈 Revenue Share Ladder

Monthly Marketing Sourced Revenue | Revenue Share

$0 – $10,000 5%

$10,000 – $25,000 6%

$25,000 – $50,000 7%

$50,000 +8%

This structure rewards building scalable systems, not just one-off wins.

📈 Equity Opportunity

Up to 2.50% Fully Diluted Equity (Milestone-Based, Separate Agreement)

Includes:

• 1.00% base grant (upon company conversion event)
• 1.50% performance-based grants tied to marketing system scale + leadership progression

ABOUT INDIVIEU

Indivieu is a digital marketing, consulting, and emerging software company building systems to help businesses generate leads, improve CRM infrastructure, and scale revenue.

We operate across three core growth engines:

• Digital Marketing Services (SEO, Paid Media, CRM, Automation)
• SaaS Products (SalesVieu / IndivieuOS – in development)
• Strategic Partnerships & Ecosystem Growth

We are building a multi-engine revenue ecosystem, not a traditional agency.

ROLE OVERVIEW

We are hiring our first Marketing Lead (CMO Track).

Your mission is simple:

Build a scalable inbound demand generation engine that consistently produces qualified opportunities for Sales and Revenue teams.

You own how Indivieu attracts, captures, and converts cold traffic into inbound pipeline.

WHAT YOU’LL OWN

📈 Paid Acquisition

• Build and optimize Google Ads campaigns
• Launch Meta campaigns
• Test LinkedIn ads
• Manage retargeting systems
• Improve cost efficiency and lead quality

🧠 Landing Pages & Conversion Optimization

• Build and optimize landing pages
• Improve conversion rates
• Test offers, messaging, and lead magnets
• Increase inbound form submissions

📣 Content & Demand Generation

• Develop case studies and proof assets
• Build conversion-focused marketing content
• Support funnel assets (guides, ebooks, webinars)
• Strengthen inbound trust signals

⚙️ Marketing Systems

• Set up marketing automation workflows
• Build email nurture sequences
• Improve tracking + attribution
• Support HubSpot marketing integration

IMPORTANT ROLE CLARIFICATION

Indivieu operates with clear functional ownership:

• CRO Track (Revenue Lead) → Revenue optimization & forecasting
• CSO Track (Sales Lead) → Sales execution & closing
• CBDO Track (Business Development Lead) → Partnerships & distribution
• CMO Track (This Role) → Inbound demand generation

You own demand creation, not closing or revenue management.

CAREER PATH (EARNED, NOT ASSIGNED)

Marketing Lead

→ Senior Marketing Lead

→ Marketing Manager

→ Director of Marketing

→ VP of Marketing

→ Chief Marketing Officer (CMO)

Progression is based on measurable impact and ownership, not tenure.

COMPENSATION SUMMARY

• Performance marketing bonuses
• Revenue share (5%–8% ladder)
• Future salary eligibility upon company scale
• Long-term equity opportunity (up to 2.5%)

WHAT WE’RE LOOKING FOR

Required

• 4–8+ years in digital marketing, growth, or demand generation
• Experience running Google Ads and/or Meta Ads
• Strong landing page optimization experience
• Understanding of conversion funnels and analytics
• Comfortable in early-stage startup environments

Preferred

• SaaS or agency marketing experience
• SEO + content experience
• HubSpot Marketing Hub experience
• Marketing automation experience
• Funnel building experience