Marketing Lead

Marketing Lead
Job Description Wizr AI
9 October 2026
About Wizr
Wizr AI is an enterprise AI services and engineering company that helps organisations automate operations and ship software faster with AI. We build AI agents, assistants and agentic workflows for functions such as customer support, IT support and finance, and deliver AI-powered product engineering and legacy modernisation.
Our customers are enterprises in pharma and life sciences, automotive, education and technology. Wizr is SOC 2 Type II and ISO 27001 certified, with offices in United States and Infopark, Kochi. (wizr.ai)
The role
The Marketing Lead is Wizr's single point of contact for marketing, owning the plan and its execution end to end. You will set the content and channel strategy, then deliver it by coordinating internal teams, agencies, freelancers and partners.
This is a hands-on role for someone with 6-8 years in B2B marketing. You will write and edit as well as direct, and you will be accountable for pipeline contribution, brand visibility and the quality of everything Wizr publishes.
This role will start as a single person hands-on role, with a charter to build the marketing team over next couple of years.
What you'll do
Content strategy and content marketingSet the content strategy and editorial calendar across blogs, case studies, white papers, web pages, video and email.
Turn subject-matter expertise from engineers and consultants into clear, credible thought leadership.
Produce customer stories and proof points with delivery teams and clients.
Own SEO and visibility in AI search, from keyword strategy through on-page optimisation.
Social media
Run Wizr's LinkedIn and other social channels, including the content mix, cadence and community engagement.
Build an executive and employee advocacy programme to extend leadership voices.
Plan and manage paid social campaigns with clear targeting and budgets.
Demand generation and campaigns
Plan and run integrated campaigns across email, paid, webinars, events and account-based marketing.
Manage the website as a lead-generation asset: landing pages, conversion paths and forms.
Work with sales on lead quality, follow-up and nurture programmes.
Equip sales with decks, one-pagers, battle cards and proposal content.
Brand, PR and events
Keep the brand consistent in voice and design across every touchpoint.
Manage analyst listings, review sites, awards, press releases and media relationships.
Plan Wizr's presence at industry events, conferences and partner programmes.
Run the marketing engine
Brief, manage and review the work of agencies, freelancers, designers and vendors.
Coordinate inputs and approvals across leadership, sales, product and delivery.
Report monthly on pipeline contribution, traffic, engagement and campaign ROI, and act on the results.
What you bring
6-8 years of B2B marketing experience, ideally in technology, SaaS, IT services or consulting.
A track record in content strategy and content marketing, with a portfolio of work you led or wrote.
Hands-on experience running B2B social media, especially LinkedIn, across organic and paid.
Experience planning and running multi-channel campaigns that produced measurable leads and pipeline.
Strong writing and editing skills, with the ability to make technical topics clear to business buyers.
Ability to use AI tools to create content and creatives as needed.
Experience managing agencies, freelancers and vendors, and working with senior stakeholders.
Working knowledge of SEO, marketing automation, CRM and web analytics tools such as HubSpot, Salesforce and Google Analytics.
Comfort working independently as the lead marketer in a small, fast-moving team.
Experience marketing to US or other international enterprise buyers.
A bachelor's degree; a qualification in marketing, communications or business is a plus.
Nice to have
Experience marketing AI, automation or enterprise software services.
Account-based marketing experience with enterprise accounts.
Experience with analyst relations and review platforms such as G2.