Marketing Manager

Our Company

Explore how you can contribute at AmeriLife.

For over 50 years, AmeriLife has been a leader in the development, marketing and distribution of annuity, life and health insurance solutions for those planning for and living in retirement.

Associates get satisfaction from knowing they provide agents, marketers and carrier partners the support needed to succeed in a rapidly evolving industry.

Job Summary

We are seeking a highly experienced Marketing Manager to lead and execute the marketing strategies for a new initiative, which focuses on premium financing solutions for high-net-worth clients. This platform allows trusted advisors to offer their clients advanced wealth preservation strategies by leveraging Succession Capital Alliance’s decades of experience in life insurance solutions for ultra-high-net-worth individuals.

As the Marketing Manager, your primary responsibility will be to drive marketing efforts that build awareness, develop relationships, and support business growth through trusted advisor partnerships. You will work closely with account managers, sales teams, and trusted advisors to implement sophisticated planning solutions aimed at enhancing client relationships and acquiring new business.

Job Description

Key Responsibilities:

• Develop and execute strategic marketing plans to promote platforms, with a focus on high-net-worth and ultra-high-net-worth clients.
• Collaborate with account management teams to create customized marketing strategies for non-traditional firms and larger, high-margin cases.
• Manage and optimize digital marketing, content creation, and campaign management to generate leads and strengthen brand awareness.
• Work with internal teams and external partners to create marketing materials, case studies, and thought leadership pieces tailored to trusted advisors.
• Identify and develop relationships with key influencers within the trusted advisor community to grow engagement with all platforms.
• Track marketing performance metrics and prepare reports to measure campaign success and return on investment.

Qualifications:

• 10+ years of relevant marketing experience, ideally in financial services, wealth management, or premium financing sectors.
• Proven experience in account management, marketing strategy development, and execution in a B2B environment.
• Strong understanding of marketing to high-net-worth individuals and trusted advisors.
• Exceptional project management skills with the ability to handle multiple priorities in a fast-paced environment.
• Excellent communication, presentation, and relationship-building skills.
• Ability to collaborate cross-functionally and with external partners to execute initiatives effectively.
• Familiarity with digital marketing tools, CRM systems, and data analysis.

Preferred Experience:

• Previous experience in the life insurance or premium financing industries.
• Experience in working with ultra-high-net-worth clients or sophisticated financial planning solutions.

Education:

• Bachelor’s degree in Marketing, Business, or a related field required.
• Master’s degree in Marketing or an MBA is a plus.

This is a unique opportunity to play a pivotal role in growing a high-impact initiative within the premium financing space, while working with top-tier trusted advisors and delivering innovative solutions for wealth preservation.

What AmeriLife Offers

A comprehensive benefits package that includes PTO, medical, dental, vision, retirement savings, disability insurance, and life insurance.

Equal Employment Opportunity Statement

We are an Equal Opportunity Employer and value diversity at all levels of the organization. All employment decisions are made without regard to race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender identity or expression, age, national origin, ancestry, disability, genetic information, marital status, veteran or military status, or any other protected characteristic under applicable federal, state, or local law. We are committed to providing an inclusive, equitable, and respectful workplace where all employees can thrive.

Americans with Disabilities Act (ADA) Statement

We are committed to full compliance with the Americans with Disabilities Act (ADA) and all applicable state and local disability laws. Reasonable accommodations are available to qualified applicants and employees with disabilities throughout the application and employment process. Requests for accommodation will be handled confidentially. If you require assistance or accommodation during the application process, please contact us at HR@AmeriLife.com.

Pay Transparency Statement

We are committed to pay transparency and equity, in accordance with applicable federal, state, and local laws. Compensation for this role will be determined based on skills, qualifications, experience, and market factors. Where required by law, the pay range for this position will be disclosed in the job posting or provided upon request. Additional compensation information, such as benefits, bonuses, and commissions, will be provided as required by law. We do not discriminate or retaliate against employees or applicants for inquiring about, discussing, or disclosing their pay or the pay of another employee or applicant, as protected under applicable law. Pay ranges are available upon request.

Background Screening Statement

Employment offers are contingent upon the successful completion of a background screening, which may include employment verification, education verification, criminal history check, and other job-related inquiries, as permitted by law. All screenings are conducted in accordance with applicable federal, state, and local laws, and information collected will be kept confidential. If any adverse decision is made based on the results, applicants will be notified and given an opportunity to respond.